Res/351 Business Proposal Paper

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Business Proposal Team A RES/351 December 6th, 2012 Amanuel Gobena Business Proposal In the insurance industry, we have issues and projects that arise all the time. We are constantly trying to find ways to stay ahead of our competitors as well as new and clever ways to market our company’s insurance services. If the company is able to make themselves adaptable to the economy’s needs, then they and their customers will ultimately benefit from this. In this business proposal, we will attempt to discuss in great detail the most efficient way to solve a sales management dilemma at an auto insurance provider. In order to protect the identity of the companies discussed, we have decided not to utilize their names and instead designated them…show more content…
One of the biggest issues would be incentives and commissions. Sales representatives would lose some of their commission if they were to take in Company A’s leads whereas Company B, being the originator of the leads, would have a potential for higher commissions. This may cause sales personnel to steal leads from Company A and convert them to Company B leads. This activity would also have to be closely monitored. As for the customer service representatives, they do not get any incentives because they are paid on salary and do the same work as the sales department. This could cause customer service representatives to ignore calls that come in from Company…show more content…
To test the new information the company had to build a research model that would help them explore their options, thus the use of the exploratory research. Accompanying this research was the creation of interview questions that would help them understand whether or not this project would assist the company. The company took all their sales personnel along with a few of the customer service representatives to take on this task, then they needed to determine the amount of leads each person took on, and how successful those sales closure were.. With all the answers from our interview process the company built a bar graph to depict their findings and final research analysis. It helped to give a visual of what a smart amount of leads to take in would be and what is not a good amount. This will give the company a greater view and understanding of whether or not this additional lead distribution can work as

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