Reflex Systems Essay

541 Words3 Pages
Reflex Systems Case: Reflex Systems sold exercise equipment to high school and colleges and to smaller- and medium-size businesses for recreation centers. It has 310 salespeople and its low prices won a lot of sales, but follow-up service was uneven. The new customer relationship management software (CRM) system promised to resolve those problems and the CEO ordered the installation of the system immediately. Henry Rankin was responsible for the technical implementation of the system for the western and eastern sales offices in L.A. and Chicago and was given ten weeks by boss, Nicole Dyer, the Senior Vice President for Information Technology. His possible promotion in two years, when his boss retires, depended on his success with the project. He was good with technology and had always been a top performer by driving himself hard and had been in his management position for three years and was frustrated when members of his team did not seem as committed. He loved studying, analyzing, and solving technical problems when he could get time alone. He came from L.A. to help two of his five-person team members located there to solve technical glitches in software and was on a flight for Chicago and home, THINKING. He was thinking about meeting the next day with his three Chicago team members, and about the status update he would give his boss. Dyer told him last week that she did not feel a sense of urgency from his team and he was thinking how could she feel that when his members, although did not seem enthusiastic, work evenings and weekends since there was no budget to fill a vacant position. Ranking was also thinking what Sally Philipps, a team member who got along well with people though not technically gifted as some on the team, told him a month ago that she had an offer from a well-known competitor, where she is interested in the quality of life aspect
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