Pepsico Strategic Initiative

1507 Words7 Pages
PepsiCo Strategic Initiative FIN 370 Sandy King March 5, 2012 PepsiCo Strategic Initiative Organizations use strategic initiatives when introducing new products, to enter a new market, to meet market requirements, lower costs or facing any other difficulties in making the organization more profitable. The concept behind a strategic initiative is change and that can be a challenging situation. To make the change successful it takes a group effort throughout the company that needs to be closely managed and monitored. The results of a successful strategic initiative implementation have a positive and significant impact on the organization’s profitability, but it only takes place if the efforts are unanimous. The main steps a company needs to make in the strategic initiative implementation are to initiate and ensure support, analyze and agree on approach, execute and examine the results (Snyder, 2008, p. 1). Strategic Planning Initiative The strategic planning initiative of an organization helps the company to improve the organization from different aspects. When the initiative is high people tend to work hard. In life and in business, people want what ever they can have. This is part of the human nature and in business it drives people to be successful and make profit. PepsiCo used a strategic initiative to plan financially for the future. The upper management will evaluate and decide what is best for the company in the short term and what is best for the company in the long term. PepsiCo releases periodically the financial statements, initiatives for increased productivity to inform the shareholders of growth opportunities (PepsiCo, 2011). PepsiCo used their portfolio, the brands that they represent, the costs, and the capital structure of the company in their strategic planning. The organization

More about Pepsico Strategic Initiative

Open Document