Oci Case (Cement Industry)

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Name: ID: Course: Mgmt 480. Section: 03 Date: 21.04.2015 Prof: Mohamed Hatem OCI Case 1) What was the overall dilemma that OCI faced? What were the alternatives? There was a great merging environment I the cement industry. The large firms bought the small firms, which was a great advantage for big firms, and a great disadvantage for small firms. As big firms will be more powerful as they are dominating the cement industry. Although this segment was a cash cow but there was a problem that other big firms are getting into the industry. So if the OCI wanted to continue in this segment, they have to invest in more mature markets on a wider scale. This will be a tough decision for OCI as they have to choose to divest the cement segment and focus on another industry or invest more and be powerful enough to continue in this industry. 2) What are the OCI’s core competencies? How could the core competencies support the company’s strategic direction for growth? What were OCI’s major strengths that the management needs to be built on? OCI’s core advantage is in construction, as it is one of the top 150 global contractors and has a great position in the Middle East with a growing growth rate. Not only that but the OCI has a positive growing trend in its financials, also they have great investments in other parts like the fertilizers, natural gas and other infrastructures. 3) How can we evaluate the future of the cement industry? Will it continue growing at the same pace? How much do you think is it expected growth compared to the other OCI industries? The cement industry a rapidly growing industry, it is expected that the major players will take control of smaller players to earn a higher market share, but this growth will be slow compared to the fertilizers that has a higher growth rate. 4) What will be the pros/cons for each possible
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