Guillermo Furniture Store Concept Paper

580 Words3 Pages
Guillermo Furniture Store Concepts Paper Amy Smith Fin 571 April 15, 2012 Mohammad Sharifzadeh, CFA, Ph.D. Guillermo’s Furniture Store is a family business that started from his home in Sonora, Mexico. Guillermo produces hand carved furniture from timber that is native to Sonora and Sonora is large furniture manufacturing in North America. Unfortunately in 1990’s, competition arrived that caused a dent in the business. Guillermo has been unprepared to face the rising cost of labor and the significant decline in demand for his furniture compared to others with lower pricing. This paper will reflect on competitive economic advantages, value and economic efficiencies, and observe financial transaction for Guillermo will have to consider in order to compete with new competition, labor, global economy, and distribution centers. As Guillermo looks to prepare to his furniture business for competitive economic advantage, Guillermo must take action what is his strengths, weaknesses, opportunities, and threats. The strengths are high-end furniture from durable timber that is carved to perfection. The weakness is the rising cost of labor and other furniture companies are lowering their prices by using advanced technology. The opportunities for Guillermo are family business located in the largest manufacturing in North America to become a distributor for other companies around the globe. By becoming a distributor, Guillermo can expand his line of hand carved pieces around the globe along with his patented furniture finish. This will open the door for Guillermo to become more familiar with advance technology from other furniture businesses around the world. In order for Guillermo to become competitive, they must review their value and economic efficiencies. According to (ingrimayne.com), efficiencies are a change that increases value is an efficient change
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