1. What is Walt Disney Company’s corporate strategy? Walt Disney’s Strategy is comprised of three main components: 1) creating high-quality family content, 2) exploiting technological innovations to make entertainment experiences more memorable, and 3) international expansion 2. What is your assessment of the long-term attractiveness of the industries represented in Walt Disney Company’s business portfolio? The industries represented in Disney’s business portfolio, in my opinion, are strong and growing.
KFF is appreciated for quality customer service and fairness to employees. KFF is experiencing financial strength. The balance sheet and forecasted income statements display the positive net revenues and successful growth. Analyzing a business is imperative so conducting and environmental scan is a necessity for KFF. The environmental scan provides information about the present status of KFF and displays the internal and external environment of the business.
Consumers consider IMAX the best because they provide a quality experience with advanced digital technology. The external environmental opportunities indicates that there is an increase in demand of Hollywood productions, large demand of the IMAX experience, IMAX establishing joint ventures with other companies, and more IMAX theatres opening in the U.S and other countries. The external
Walt Disney Company-Organizational Commitment and Communication Communication for Accountants/COM 350 July 6, 2015 Organizational Commitment and Communication The Walt Disney Company is recognized for translating creativity into innovative products, services and various business solutions (Disney Institute). In this paper I will discuss how does Disney have the capability to successfully and enthusiastically communicate their vision and how have been successful in achieving it throughout all this years? I will review and discuss the different types of leadership styles that Disney uses as well as how they may affect the communication within the company. I will also review the different sources of power that Disney implements and how are they beneficial to the company. As well as reviewing the culture of Disney, what type of motivational theories can be associated with the company, how do the theories affect the culture of the company?
The company hires highly qualified people with the goal of making customers happy. These friendly employees create repeat customers to its entertainment world that makes the company most successful in the corporate world. The team presents corporate culture of Walt Disney Co. and discusses the organization’s mission, values and promotional material that helped the organization to become one of the fortune 100 companies in the corporate world. The company operates as a diversified entertainment company in TV, Radio, Internet, parks, resorts and travels. The paper discusses various organizational behavior concepts applied within the company to become a powerful entertainment company in the world including how it motivates employees, encourages team dynamics and training to new employees.
CPM “Competitive profile matrix” is an essential strategic management tool to compare the firm with the major players of the industry. Competitive profile matrix shows the clear picture to the firm about their strong points and weak points relative to their competitors. The CPM score is measured on basis of critical success factors, each factor is measured in same scale mean the weight remain same for every firm only rating varies. The best thing about CPM that it includes your firm and also facilitates to add other competitors make easier the comparative analysis. After doing the research I found that Walt Disney three competitors are listed below: • Time Warner Inc. • CBS Corporation • News Corporation Competitive Analysis Disney is involved in many different industries each of which possess many different competitors.
One of my recommendations would be to expand the park since this is one of the biggest complaints heard from visitors of Hong Kong Disney. Hong Kong Disney can also establish a better relationship with travel agencies. Travel agencies are a valuable resource and if the relationships are cultivated properly this could prove to be very lucrative for HKD. HKD could offer better commission and incentives for ticket sales and
Although I feel it is great to stick to your core values, as a company, sometimes you have to go against those in order to remain profitable, especially if your profit goals are very high. According to the case, Eisner needs someone like Wells, who will handle more of the business aspect of the company to free Eisner and allow him “to do what he does best-think creatively about everything from movies to international theme parks.” One of the reasons Disney has been successful for so long is due to its creativity. Disney’s ability to continue to release blockbuster hits is unheard of within the industry. According to the case, beginning with the movie Down and Out in Beverly Hills, the next 27 of Disney’s 33 movies were profitable. Comparing this to the industry where nearly 60% of all movies lost money, this is amazing.
ANS: As the animation and movie industries are large industries, there are many factors that might affect Pixar’s strategy. Refer to the case study, there are many other firms that are also involved in the animation movie making business, making competition a key factor in the kind of strategies that Pixar chooses to use in order to differentiate themselves from the rest. Mergers and acquisitions of other animation firms with existing entertainment industries, are also elements that could affect Pixar’s strategy. The fact that Disney acquired Pixar gave them a market share advantage in a way that no other firm had at the time. However, if an animation firm chose to do something similar, Pixar could potentially have a rival substitute, making them lose their competitive edge of having been part of a larger entity.
Brammer and Pavellin, (2006) argued that CSR has been considered as a source of sustainable development and has become an emerging imperative. Edwards (2005) argued that in order to achieve business objectives, business organizations should look at the environmental and social impacts of their business processes as well as their products. Addressing the interests of direct stakeholders should not be the only priority of the businesses but they must also indirect