Costco Essay

267 Words2 Pages
1. Do all three warehouse club rivals—Costco, Sam’s, and BJ’s Wholesale—have highly similar strategies? What differences in their strategies are apparent? Does one rival have a better strategy than the others? Does one rival have a somewhat weaker strategy than the other two? • No, Costco, Sam’s, and BJ’s Wholesale do not have the highly similar strategies. All of there are different in many ways, Costco prefer to offer their customers items in bulk and reasonable prices. By doing that Costco believe they could generate more customers because they are providing more products at a discounted price so the customers would feel like they are getting more for their money. BJ’s strategy focuses on providing their shoppers more groceries and packaged goods in small portions. Sam’s is concentrating more on reducing their product cost. Sam’s is using other countries, like China and Mexico, to but from to help keep their cost down. When it comes to determining who have the best strategy out of the three rivals we believe Costco is using the best strategy due to the fact they use the deny dock distribution, which allows them to be cost efficient. By Costco finding ways to insure they are cost efficient they are able to offer their customers reasonable prices. Out of the three rivals BJ’s seem to have a weaker strategy out of the rivals. One thing that hurt their strategy is they are not well known and focuses most of their business in the eastern part of the U.S. Another thing that could hurt BJ’s strategy is their smaller packaging.

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