Fedex Success: Success In Asia

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Chapter 1 Case Study 1. Why has FedEx been so successful in Asia? FedEx Success is due to a variety of reasons including: first, the company went into the Asian market and offered its service when it had no competition, gaining a great advantage at conquering the market; second, the company did not lay back on the fact of been the conquerors of the market in Asia, they have implemented direct flights, among other services to offer an excellent service; third, they did not limit their services, they opened up and offered their clients a wide range of services; and fourth, they invested in IT technology to internationalize their service, giving their customers access to order and track their services at all times. Evidently all the above

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