Audience Profile Essay

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Audience Profile Teresa M DeVry University Professional Writing 1. Is my primary audience external or internal? * I would say that my audience is internal. My primary audience is Jeff Clarke the assistant manager and the Human Resource representative is secondary. Both of these employees work for the hotel so I would consider them internal as the communication would be within the company. 2. What are some key demographics about my audience, such as age, gender, family situation, etc.? * Jeff Clarke is a male employee that works within the hotel. There is a conference for electrical engineers that will have an effect on the business we get at the hotel. Jeff is requesting time off during this weekend due to a family issue. This has caused scheduling concerns. 3. How much does my audience know about the topic? * Jeff Clarke should have a good understanding of the situation. As a key part in the leadership team for this hotel Jeff should understand the importance of attendance. As an assistant manager for the hotel, Jeff should be aware of any upcoming events that could affect the hotel. 4. How much formality does my audience prefer? * Considering that I do not have substantial information regarding the primary individual in question, I am unable to 100% determine how much formality he would require. My secondary audience, Human Resource, should have formal communication in order to properly document the issue at hand. 5. How do I expect my audience to react to this message? * I am not sure exactly how Jeff will react. Again it’s really hard to say when I know so little about him other than what he is requesting and why. As an assistant manager Jeff should understand that there are certain situations where requested time off cannot be granted. There is the possibility that Jeff could become upset considering his

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