Assignment Essay

390 Words2 Pages
Summary of Learning Outcomes To achieve a pass learners must demonstrate the ability to deal with each of the following outcomes and present these in report form – scripts will be checked against each of these: 1. Examine the operations function 2. Understand the importance of strategic operations management 3. Examine the organisation of the operations process 4. Understand how planning and control are used in operations. Scenario: Dell was established in 1984 in Texas, with only $1000, today Dell has over 5.4 million customers and more than 100,000 team members working for it around the world. Dell claims to “ship more than 10,000 systems every day to customers in 180 countries — that’s more than one every second”. [content.dell.com/uk/en/corp/about-dell] Tasks For the purpose of this assignment, you are the manager of Dell operations department. Task 1 – Operations function (LO1) 1a) Define operations management and, in your opinion, does this definition reflect Dell operations management? 1b) Explain the focus of operations management in Dell computer’s activities. 1c) Identify the key environmental factors affecting Dell operations. Task 2 - Strategic Operations Management (LO2) 2a) Discuss the different types of operations strategies and, in your opinion, which of the strategies are applicable to Dell operations? 2b) Critically analyse and evaluate one operations strategy suitable for Dell computer sales target improvement. 2c) Identify the strategic importance of operations management in the corporate decision making process of Dell computers. Task 3 - Organisation of the Operations Process (LO3) 3a) Outline the key factors affecting product design and explain the importance of these factors to Dell products. Use examples of the company’s activities to support your answer. 3b) Suggest two Layouts that Dell

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