“The consumer is powerless against the modern advertiser” How does the poetry of Bruce Dawe reinforce this statement? Consumers are extremely vulnerable to the modern advertiser. We are constantly bombarded with images and products that we are led to believe we “need”, if we are to fit in with society. The powerlessness of the consumer can be seen through Bruce Dawe’s poems ‘Americanized’ and ‘Televistas’. Dawe allows us to see how man is forced to succumb into the materialistic world. The references
goods because of the ‘ism’ associated. Bruce Dawe describes the negative aspaects of consumerism in the poems: Enter Without So Much As Knocking; Televistas and Americanized. Dawe expresses Enter Without So Much As Knocking in a negative feature. The title of the poem suggests how consumerism has made itself welcome in society. The poem begins with the birth of a child whose first thing he hears is a consumer show, with host Bobby Dazzler. In this scenario Dawe bases consumerism as the most important
In Bruce Dawe’s ‘Televistas’, concerns are raised for a television consumed society, where meaningful relationships lack development. The poem is based around a couple who have met through a television related incident, as explained in the opening stanza. The relationship commences through the television associated ‘pick-up’ line “Watch with me a while’. The couple soon develop a relationship which is focused around television. They spend the hours watching shows from childish cartoons to thrillers
into believing that we as consumers must have the best things in life. Consumerism is an ever changing process that will only grow bigger in the future. Its effect on society is demonstrated through three of Bruce Dawe’s poems, ‘Enter without So Much As Knocking, Abandonment of Autos and Televistas. It is also seen in the 3rd instalment of the toy story franchise and in the lyrics of Blue Slide Park. Society constantly has to adapt to the ever changing trends