questions at the end. Approximate length, ½ page per question. Use APA format for the paper and to cite references. Gillette: Product CASE STUDY: Synopsis: Gillette has long been known for innovation in both product development and marketing strategy. In the highly competitive, but mature, razor and blade market, Gillette holds a commanding worldwide market share. The peak of its innovation occurred in 2006 with the introduction of the Fusion 5-bladed razor. Today, innovation in razors and