“a Historic Succession at Xerox”

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“A Historic Succession at Xerox” In this case study of Ursla M Burns we are going to explain why it was such a historic event for those days. Also show how effectively managing diversity makes good ethical and business sense. . Here are the answers to a few questions. Why was the succession of Ursela Burns to the top position of Xerox considered historic? Ursla Burns was the first African American to be the leader of a major U.S. corporation. Second she was the first to take control of a major US corporation from a female predecessor. In those times it was difficult for women to get a job and more difficult for her because she was a minority. (George & Jones 2011 pg 174) Why are there so few women and minority CEO’s of large corporations? Well for one they don’t look the part they can’t get past that fact. They focus only on the differences not the similarities if they had focused on that would see they have many similarities. Also why there are so few women is because many corporations still believe it’s a man’s job. They tend to promote people who are just like them in all aspects. (George & Jones 2011 pg 174-175) What steps have managers at Xerox taken to effectively manage diversity? They have shifted the focus. They focus more on the similarities rather than differences. The main focus is their commitment to diversity. This is both ethical and smart business practice. Effective management of diversity is a never ending process and always should be monitored. In this day and age a diverse work force is what you need because you may deal companies worldwide with all types of people. (George & Jones 2011 pg175) What are the consequences of these initiatives? Businesses with an effective strategy will be a leader in employee productivity and

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