Zara Economics Essay

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Teodorescu Florian Andrei group 127 The Inditex Group (Spanish: Industrias de Diseño Textil Sociedad Anónima) is a large Spanish corporation and one of the world largest fashion groups. The Inditex Group is made up of almost a hundred companies dealing with activities related to textile design, production and distribution. Amancio Ortega Gaona is the founder and current chairman of Inditex. He is also Spain's richest man. [pic] Inditex runs over 4500 stores worlwide for different brands: • Zara International (833 stores) • Pull and Bear (423) • Massimo Dutti (360) • Bershka (354) • Stradivarius (257) • Oysho (146) • Zara Home (105) • Lefties () Most stores are corporate-owned since franchises are only conceded in areas where corporate properties can not be bought (as in the Middle East). The group designs and manufactures almost everything by itself, and new designs are dispatched twice a week to Zara stores. History The first Zara shop opened its doors in 1975 in A Coruña (Galicia Spain), the city which saw the Group's early beginnings and which is now home to its central offices. Today Inditex's shops can be seen in places like New York's Fifth Avenue, Paris' Champs-Élysées, London's Regent Street or Tokyo's Shibuya Shopping Centre. At Zara, design is conceived as a process that is closely linked to the public. Information from our stores is constantly transmitted to a design team made up of over 200 professionals, informing them of our customers' needs and concerns. Zara has stores specialized in junior fashion called Kiddy’s Class. Theses stores are in Spain, Portugal, France, Italy and Greece. Zara is in step with society, dressing the ideas, trends and tastes that society itself has developed. That is the key to its success among people, cultures and generations that,

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