Weighted Average Cost of Capital

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| | |WACC for PepsiCo | | | | | The weighted average cost of capital (WACC) for a firm is the after tax cost of each type of financing (debt and equity) times the percentage of each type of financings. The calculation can be stated as: [pic] Formula 1 Where: Re = cost of equity Rd = cost of debt E = market value of the firm's equity D = market value of the firm's debt V = E + D E/V = percentage of financing that is equity D/V = percentage of financing that is debt Source: http://www.investopedia.com/terms/w/wacc.asp, 7/24/11. In order to calculate the WACC, we need to determine the cost of debt, cost of equity and the market value percentage of each Cost of Equity. The cost of equity will be calculated using a simple average of the CAPM from Case 6, 7.82% and the Discounted Dividend Model (DDM). The formula for DDM is: R= (Div/P) +G Where P= Share Price, Div= Next Year’s Dividend, G=Constant annual dividend growth rate. For PepsiCo, the price at 12/31/10 was $64.36 (per Yahoo Finance), the estimated 2011 dividends was $1.46*, and the growth rate was 8%*. (* Calculated in Case 3). Using these figures in the DDM formula gives Pepsi Co a cost of capital of 10.3%. The arithmetic average of CAPM and DDM is (7.82% + 10.3%)/2 = 9.05% Cost of Debt. The weighted average cost of debt was based on assumptions provided in this case. The data provided is in green below. Market value is calculated as the book value adjusted to market based on the current Bond Price. The cost of debt is based on both market price and yield to maturity. The coupon rate is not considered in the weighted average cost of debt because it shows the current values. TABLE 1: Weighted Average Cost of Debt

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