Additionally, the author describes that hiring only those with good looks can run into antidiscrimination problems. Greenhouse concludes by suggesting that hiring for image leads to the increased prices of product, increased sales of products, and can give the impression of authenticity which eventually leads to what businesses want, profit. Whether retailers should hire only who project certain image it might be morally wrong or not is a provocative question. After considering the evidence presented in Greenhouse’s article and my own experiences, I can fully support retailers company hire only attractive applicants. I am opposed to companies hiring applicants based on their physical appearances in part because hiring good looking people is an advantage to the company, it shows how people are treated differently based on their appearance.To illustrate, Mr. Serrano, a former Abercrombie and Fitch employee emphasizes that, “We were supposed to approach someone in the mall who we think will look attractive in our store.” (p2).
The partners initially concluded that Stemberg was overestimating the market. “Look,” Stemberg told Romney, “your mistake is that the guys you called think they know what they spend, but they don’t.” Romney and Bain Capital went back to the businesses and tallied up invoices. Stemberg’s assessment that this was a hidden giant of a market seemed right after all. So Bain Capital invested $650,000 to help Staples open its first store in Brighton, Massachusetts, in May 1986. In all, it invested about $2.5 million in the company.
Scholarly Activity I Wal-Mart John I. Miles IV MBA 6601 October 14, 2012 Professor Yvonne Balbin Abstract Ranked number three in the retail market Wal-Mart has enjoyed much success with overseas profits raves Global 500. The goal of saving people money has always been Wal-Mart’s intention but profits are suffering in today’s American economy. Wal-Mart was founded on the goal and philosophy of providing the lowest price to its consumers however, legal and political environments of certain countries may dictate an organizations way of thinking in terms of investments, operating modes, risks, and resources contends Daniels, Radenbaugh, & Sullivan, (2011). This paper will discuss the company’s global issues, market and legal systems,
For example, Wal-Mart’s promise is “Always low prices”, Disney theme parks promise to “make dreams come true”. It is known by successful companies that market share and profits will increase if they take care of their customers. In the new sense, marketing is about satisfying customer needs. Marketing can be defined as the process of creating value for customers and building strong customer relationships and in return capturing value from customers. 1.2.
With the right type of marketing research the company will be able to maintain its current customers and should be able to bring back customers that have left because of dissatisfaction, and because of the hard economic times. Since the first Wal-Mart store opened in 1962 in Rogers, Arkansas, we've been dedicated to making a difference in the lives of our customers. Our business is the result of Sam Walton's visionary leadership, along with generations of associates focused on helping customers and communities save money and live better (Walmart, 2012). The very prominent advertising slogan “Save money, Live better,” has been cemented into the foundation of the company which reminds customers thet have the lowest prices, and consumers should
Without customers, there is no business and this will hurt this large company in the long-term. Not only is it right for the company to give more consideration to their employee’s desires but it will also contribute to the bottom line. Their customer will know the value of their company and employees will be more productive in what they do and proud of who they work for. Wal-Mart makes an average of $245 billion in revenues; therefore they have the resources to treat employees fairly. It is important for their corporation to take care of their workers and have a reputation of treating them fairly, which is important to the customers.
Rather than making that general statement, say something like, “He got a promotion based on his assistant’s detailed reports, but then—despite the company’s record profits—denied that assistant even routine cost-of-living raises.” 6. Don’t waste words. Garner offers ways to trim wordy passages. Delete prepositions, especially “of.” For example, change April of 2013 to April 2013. Replace words ending in “ion” with verbs; Change “provided protection” to “protected.” Get rid of filler like “in terms of.” 7.
In this article I found it interesting how the author makes an effort to do something society seems to have a love affair with which is find reasons within a person or company to try to tear it down after that person or company has made so much progress for the improvement of people's lives or society's expectations. The author Zach Epstein points to comments made by a former Apple engineering manager Dan Crown, on how he feels that the best days of Apple are behind them due to; 1. Conflicts with the maps application 2. A change is executives in the retail store and senior VP of the iOS software 3. The ongoing conflict with Google & other competitors.