Assignment #1: Real Estate Sandra Melgar BUS 107 Strayer University Advertising is the most important aspect for any vendor that is trying to sell a product or service. A website would need to indicate what product or service is being sold. Specifically for a real estate agent, the homes that are being sold or rented would need to be advertised via their website to let prospective buyers or renters know what homes are available. Mass media advertising needs to done in order get people aware of the product/service. Most importantly personal contact with prospective client to continue to advertise the product/service, this will assist in gaining a personal relationship with the client.
Observations from the Boob Tube Three common goals exist in advertising. These goals include creating awareness of a business, its services, and products by informing consumers. Generate and increase sales and attract customers by persuading the consumers to buy the product. The third goal is to remind the consumer about the company, services, or products by creating or modifying the image (brand recognition). The advertising strategies depend on the target audience of the television program.
“Illusions Are Forever” In a modern market, advertisement is one of the essential aspects for a promotion of the products that come into the market. According to Jay Chiat, it is a way of telling everyone about the products by representing a picture through advertisement. Do advertisements affect real life? Do advertisers use tricks to appeal consumers? Is the internet a good influence on advertisements?
Television programs is categorized into advertisements, action movies and reality shows. It has many negative impacts on teenagers. The first category is advertisements. Advertisements have been controlling our day since many centuries ago. Most of the advertisers concentrate in promoting their products to attract customers, especially to young generations.
In order to correctly carry out these actions it takes being able to present these functions in a way that the consumers can grasp and have a strong urge to want to be a part of the company that is being presented. In order to successfully carry out a particular message that the HRM branch of the company needs to carry out it takes various marketing tools and strategies in which a marketer is professionally trained and well educated on in order to carry out the message the company is trying to deliver to potential employees of various backgrounds that will capture their minds and bring them together to achieve the company’s vision. I think that “marketing” a company’s jobs can improve the strategy focus of human resources personnel because there would more of an influx of potential candidates eager and ready to fill the companies needs and those prospective candidates would already be aware of what the company’s focus is mainly because the of the strategic marketing efforts that were dispersed from the company. 2. If you were planning to use marketing strategies to “brand” a company as an employer of choice, what are some of factors you’d consider?
Promotion Adidas use sales promotion, online promotion and public relation to promote their product. For example consumers can visit the adidas site and find the offers for a product, this falls under online promotion. People Adidas teaches their employees to be friendly to customers. Because it have influences on the customers satisfaction. For example if the Adidas employees are friendly against the customers the customers remember that moment and will come back.
Photographs and Videos are the primary providers of information to most people in developed and developing nations. Everyday we see hundreds, even thousands of advertisements and commercials that have the common goal of influence. The many controversies in digital media will also play a big role in our societies future. However, with the ever-fluxing role of the digital media artist, much is unknown about how visual digital media will play a role in our present and future economies and societies. Because this topic is one that affects the actual photographer or videographer the most, I decided to interview an actual Professional Photographer.
INTERNET ADDICTION Internet addiction is a growing problem with more and more people.Nowadays internet is very popular in every part of world, because people can do what they want with internet.Most of people have internet in their computers and phones because it's important for education.The internet is highly entertaining and informative.These qualities make the internet an attractive escape from the stress of everyday life. Everything is possible on the internet but also internet addiction has the same symthones as an addition to drugs, alcohol ,cigarettes or caffeine.When someone becomes addicted to the internet they will have increasing tolerance to the amount of time they spend online. Internet has lots of dramatic effects on people's lives.It causes lots of damages for people and most of people can't realize it because they can't see disadvantages of internet they only see the advantages. There are 3 types of internet addiction and lots of other problems. The first one is Net-gaming.People with this addiction participate in online games.They become unsocial.They prefer to stay at home and play game.
Every day, teenagers all over America use some source of mass media. Using media is their way to communicate. Whether they are reading a newspaper, checking their smartphones, browsing the internet, or watching television, they are communicating in some way. By consuming the different forms of media, we can discover important events, news, or just find some entertainment to pass the time. Even through all the advantages the media makes available to us, the media also has some negative sides that can be harmful to the younger generation of Americans.
This article also relates to IMC because the author speaks about CMO's and how they use the media strategies to try and make their products "speak" to consumers. The author of this article writes about the various ways that CMO of a company will attempt to engage with the consumers in a way that creates a sort of friendship. The main issues that a CMO faces are whether or not these types of advertisements really work. Since there is no actual evidence upon that. Also if using these strategies, they must be able to keep up, and try to make it to the top of the list, develop as many followers in their media profiles, and find a way to make friends with