Complete one paragraph profiling each company's business including information such as a brief history, where they are located, number of employees, the products they sell, etc. Please reference any websites you used used for the Profiles on the Bibliography tab. J.C. Penney was founded by James Cash Penney in 1902. This Plano, Texas based company is presently providing family apparel and footwear, accessories, jewelries, beauty products and home furnishings via 1,100department stores as of December 7, 2011 in the United States and Puerto Rico. The company is also taking advantage of technology by making JC Penney's products available online through its Internet Web Sitejcpenney.com.
Some products are sold under their own branded labels, but also carry name brand clothing as well from designers, some which are only exclusive and are not available in competitor’s stores, such as Calvin Klein, Ralph Lauren, Rockport, DKNY, and Vera Wang. Another value added service that Moores has added to their stores is in-house tailoring to ensure that the newly purchased clothing items fit properly. Moores also has a rental side of the business, in which customers can rent tuxedos for formal occasions. The rental side appeals wedding and prom customers, as it is much cheaper for them to rent the products for the one day occasion than purchase and allow the whole party
Some of the national brands that Asos distributes are: Diesel, French Connection, Karen Millen, Mango and Warehouse; while it’s own brands are Asos white; a clear-cut range of clothes crafted in premium fabrics, Asos swim for swimwear, Asos Black which is a more expensive line, Asos maternity for pregnant women, Asos CURVE for plus size women, Asos petite for small sizes, Asos Revived which inspired from vintage styles and “the green room”. Moreover, it is quite interesting to mention the fact that in 2006 Asos was the first UK online store that launched a catwalk show. The aimed customers are women at the age of 16-34 years old. However, Asos attracts 11 million unique visitors a month and has 4.8 million registered users and 1.9 million active customers (Asos, 2010); numbers that have been increasing dramatically over the last years. The aim of this report is to identify the element that make the company what it is today as well as analyze these elements against the academic models so as to form conclusions on the company’s overall performance.
Vera Wang Bridal House The Vera Wang Bridal House designs and produces ready-to-wear collections, bridal gowns, and bridesmaids’ dresses. Through licensing agreements, the designer's namesake firm also has a hand in fine jewelry, footwear, eyewear, fragrances, linens, books, and fine papers. The fashion house produces the majority of its bridal collection in its company-owned workrooms located in the United States. As part of its business, Vera Wang Bridal House operates nearly 20 bridal boutiques globally that are both licensed and owned. Reasons for Choosing Vera Wang is not only the wedding dress that’s dreamed of, but also has an upscale identity in fashion.
Children’s fashion was influenced by what Shirley Temple would wear in her films (Chancey, fig 9). At this time, films were beginning to incorporate voices of the actors, known as ‘talkies.’ In the United States, they helped secure Hollywood's position as one of the world's most powerful cultural and commercial systems. Until this point, it was unprecedented that woman sought fashion trends through film. Originally woman looked for trends through advertisements in newspapers and magazines (figs 5 and 7). Woman indulged themselves in fur and silk, if they were wealthy enough.
Therefore manufacturers make bigger profit. As well as that, there are fewer factory regulations at sweatshops because the health and safety regulations aren’t as important in LEDC’s, that way it makes it cheaper to run the factory. As well as that, renting and buying the factory is cheaper too because the economy of LEDCS are weak the demand of buying property is low because not many people can afford it therefore buildings and houses are worth less because of low demand. Another reason clothes are manufactured in LEDCs is because there is less tax to foreign government, therefore there is a bigger profit for the manufacturers. Because LEDCs have a weak economy, there are very few
They mostly wore high collars, corsets, trained skirts and huge fashionable hats. In the early 1900’s being fashionable meant that women had to wear numerous number of under garments. Their feet also had to be squashed in small shoes. Women would have to go to a dressmaker for a perfect cut and fitted dress. High society fashion designer made outfits with extremely elaborate detail from color to cut.
Smith states in her article, “Unlike the anorexic or boyish-looking models in most magazines, wearing clothes that fit them like sacks, the typical VS model reveals her curves in undergarments or clothes that typically mold to the body, a button or two discretely undone, a thumb perhaps tucked into her bikini bottom or jeans—as if to ask, “Wouldn’t you like to take this off?” The second and third assumption goes hand in hand which is a women’s self worth and how a man sees that woman. VS makes their marketing ads appeal to women by saying to women that if they don’t look like that then they aren’t sexy. Women feel
Usually, when we talk about changes, we are talking about the strides they have made towards success, but in this case, we are going to be discussing the opposite. We are going to focus on the problems in the overseas garment industry and more importantly, the possible solutions. As time has gone by, it has gotten more affordable to buy clothing, especially with all of the ever-changing trends that come and go every season. In previous decades, good quality clothing was not in “the average American’s” reach when it came to price. As the years have passed, prices have plummeted and even people working for minimum wage can afford to buy fashionable clothing in well-known stores.
The two companies I chose to compare were Sephora and Ulta Beauty. Both stores are cosmetic retailers and sell many of the same products. Sephora has been around longer originating in Paris in the year 1970, and opening it's first U.S store in 1998. Sephora runs approximately 1,300 stores in 27 countries worldwide, with a consistently growing base of over 300 stores across North America. Ulta Beauty was founded in 1990 trying to reach out to women as a place to shop other than department stores and drugstores for their beauty needs.