To What Extent Can Businesses That Behave Unethically Expect to Satisfy Shareholders in the Long Term?

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Companies such as HSBC and Apple have recently faced media coverage alleging that they have carried business activities in an unethical manner. To what extent can businesses that behave unethically expect to satisfy shareholders in the long term? Justify your answer with reference to HSBC, Apple and/or any other businesses that you know. Unethical behavior means businesses decisions are taken without an underpinning of nornally accepted moral values. Shareholders can, generally be satisfied with high dividend payments, or the prospect of them, and a share price that rises over time. The production chains concerning the fashion industry, specifically, have been heavily driven by consumer demand; forcing most major retail clothing companies to go overseas, opting for global sourcing rather than domestic production. These businesses whose sole goal has become maximization of profit and efficiency in the supply chain are taking advantage of the developing countries where most of the production is now taken place. Using a social marketing approach such as exploiting retail chains such as Primark through mass media highlights unethical behaviour linked to UK sweatshops, in which Employees claimed they earned as little as 2,200 taka (£19) a month before overtime – less than half the living wage in Bangladesh of at least 4,500 taka (£39 a month). Factory staff said they worked up to 84 hours weeks, without access to clean drinking water. According to new research by charity War on Want, workers stitching Primark clothes in Bangladesh earn so little that they cannot eat properly, and many end up "malnourished". This is a prime example of unethical behavior that in the shareholders opinions is morally wrong.By law, workers should be paid £5.73 an hour and Primark's own code of conduct promises workers a living wage and its clothes should be made in safe and hygienic
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