The Whole World Is Watching Us Rhetorical Analysis

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What is more, Mr. Nixon spends more than half the ad explicitly telling the American people how Civil Rights is necessary for the fight against communism: Why must we vigorously defend them [Civil Rights]? First, because it is right and just. And second, because we cannot compete successfully against communism if we fail to utilize completely the minds and energy of all our citizens. And third, the whole world is watching us. When we fail to grant equality to all, that makes news – bad news – for America all over the world. This is not the type of rhetoric the history books talk about when discussing the Civil Rights – and yet here it is, in front of our faces. There is also the phrase “The whole world is watching us.” This was…show more content…
Newly free black, brown, and yellow nations could not support a country that continued treating non-whites like second-class citizens at home. And even conservatives like Richard Nixon himself used the phrase! All in all, this aspect of Civil Rights traditionally isn’t discussed much. To say that Civil Rights came about not just through sheer altruism, but also because of self-interest, diminishes the mythology that has built up around the movement. But it makes more sense. America did not just randomly decide to be nicer to black people in the 1960s, instead of the 1920s or the 1890s. Instead, it ended segregation because not doing so would greatly damage the fight against communism. Civil Rights was therefore not just the right thing to do, but also vitally important to the national interest. All this is not to diminish the accomplishments of the Civil Rights movement, nor to ignore the heroism of its leaders. Civil Rights was probably the best thing that happened to the United States in the past fifty years. It fundamentally changed the country from a system based upon coercion to what it is

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