The War Room Analysis

1200 Words5 Pages
Chloe Mballa Pd: 4 The War Room Assignment The Warm room is an insight documentary on what campaigns usually do and how they increase popularity for their candidate. It shows how the media is also involved in presidents and show their role in them, The media plays a crucial role in presidential campaigns. They can either make or break candidates. The media can allow the candidates to get their names to a wider audience or they can decide to bring down their opponents. Also, the media increases the popularity of candidates in presidential campaigns. In the movie war room, the media was mainly focusing on Clinton and making him look good which caused to gain more votes. When Ross Perot got out the election, the media / press started…show more content…
It doesn’t always have to be the media coming towards the presidential campaigns. Campaigns sometimes might provide opportunities to take appealing pictures of the candidates or sending negative stories to harm other campaigns. In the documentary, the campaigns tried to dig up some stories about Clinton like when he went to Moscow. The media asks James Carville if Clinton went to Moscow, (Considered US enemy according to the documentary) to avoid Vietnam draft, he responds “Yes. What difference does it make?”. Also, when Clinton’s campaign finds out about Bush buying up $10 million printing(government money) in Brazil and that the Brazilian TV ran it, they tell the media because it is a violation of the FEC law and that is going to harm Bush’s campaign. Also it will strengthen the fact that Bush doesn’t even care about the economy at home but cares more about foreign affairs. In these two cases , both campaigns are trying to harm each other in other to gain more votes or make themselves look better by using the media. During the 2008 election , Obama’s campaign used more of the social media (Facebook,….) order to spread his message. In the current elections, they basically argue and try to make each other look bad . They also blame everything on Obama in order for them to be…show more content…
It is very important to create a strong and consistent message that provides the voters with very good reasons to choose your candidate and support your campaign . In the documentary , Clinton’s campaign slogan was “ It’s the economy ,stupid” . This slogan was used throughout his campaign to say that every problem we have is because of the economy. Clinton tried to reach everyone by saying that Bush hasn’t addressed the economy yet ever since he was President so his “Read my lips, no new taxes” is therefore invalid. Al gore also tries to strengthen this message by saying “Unemployment around the country has gone up; the number of jobs has gone down. The trade deficit has gone up; personal income has gone down. The budget deficit has gone up; consumer confidence has gone down. Poverty has gone up; the number of jobs has gone down…”. Bush’s slogan was “ A kinder, gentler nation”. After these slogans, the media then publicizes them, which makes them popular across specific audiences. For the 2008 election, Obama’s campaign also had a slogan which is “ It’s the social media, stupid” . Another one was “ Change, we can believe in” .He used the social media and his amazing public speaking skills helped him deliver his messages about healthcare and the economy. He strongly believed that we could any problems American had. In the current election, the candidates also use
Open Document