The Fretful Euro Disneyland Essay

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Editorial Board Abdul Rahim Abu Bakar Universiti Utara Malaysia, Malaysia Anthony F. McGann University of Wyoming, USA Lars Binckebanck Private University of Applied Sciences, Germany Lisa Wang Canadian Center of Science and Education, Canada Mahdi Salehi Zanjan University, Iran Maznah Wan Omar Universiti Teknologi MARA Kedah, Malaysia Mohd Noor Mohd Shariff Universiti Utara Malaysia, Malaysia Ping-Fu LAI European University (Hong Kong Campus), Hong Kong Roberto Bergami Victoria University, Australia Sam C. Okoroafo University of Toledo, USA Sathya Swaroop Debasish Fakir Mohan University, India Wenwu Zhao Macrothink Institute, USA Ying Jin Qingdao Technological University, China Yusniza Kamarulzaman University of Malaya, Malaysia International Journal of Marketing Studies November, 2009 Contents SMEs in the Malaysian Economy Mohammad Ziaul Hoq, Norbani Che Ha & Saad Mohd Said An Analysis on Transnational Investment of China’s Automobile Industry under the Financial Crisis Lei Du Indian Perspective about Advertising Appeal Anil Mishra Investigating Effective Factors on Iran’s Pistachio Exportation Seyed fathollah Amiri Aghdaie Study on the Construction of Chinese Investment Banks’ Ability for Asset Management Business Shengchun Zhu Contribution of Public Relations (PR) to Corporate Social Responsibility (CSR): A Review on Malaysia Perspective Chai Lee Goi & Kah Hian Yong Comparative Study on Chinese and Foreign Natural Gas Consumption Wei Lv Consumers’ Acceptance of Unethical Consumption Activities: Implications for the Youth Market Lau Teck-Chai & Choe Kum-Lung The Analysis of Problems and Countermeasures for Western Region Undertaking the Textile Industrial Transfer Hao Liu & Jianping Yan The Insight Study of Consumer Life-styles and Purchasing Behaviors in Songkla Province, Thailand Wassana Suwanvijit & Sompong Promsa-ad Applying Reporting of

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