• The business organization should provide specific information to the consumers on the online service to the E-Commerce Regulations. • Kudler organization has to follow the advertising and promotional guidelines according to the E-Commerce Regulations. • The company will have to take into account that physical signatures are required. • The taxation laws of other countries have to be considered. • The consumers should have access to viewing and printing contracts and all terms and conditions.
Grocery stores are in competition with smaller markets like Kudlers and Whole Foods. If the brand name grocery stores like Ralphs and Vons did not offer organic and specialty items, the market structure of Kudler Fine Foods would differ. This market structure positively affected Kudler because there was no barrier to entrance within the quality foods market. What negatively affects the company with this market structure is that they are compared to big companies who are able to supply some of these rare items at a more competitive price. One of the marketing strategies that ensure the company of long-term profitability is the personal relationship built with the customer base.
This marketing initiative will track the customer’s buying habits and allow Kudler to target to specific customers. Looking at the current information technologies databases, Kudler foods has a system that tracks internal sales data but wants to enhance the system so they can track the demographic information and buying trends of each customer (Kudler Virtual Organization, 2010). Strategies and Tactics The company, Kudler Fine Foods, must insure that all marketing initiatives align with the company’s mission statement. When selling gourmet foods, it is more important to have the highest quality foods and customer service than it is to have low prices. Kudler must stay focused on this aspect at all times when developing new tactic and strategies as not to succumb to the pressures of the discount shopper.
However, more services can be added to attract consumers the best thing any business person can do is to get familiar with the country that you’re targeting. You also have to know your own country’s regulations for importing various
Virtual Organization: Kudler Fine Foods FIN/370 Kudler Fine Foods is an exquisite food company who sells a huge selection of the freshest ingredients as well as any necessary equipment used to make a gourmet meal. Kudler has three locations, and they serve the metropolitan area of San Diego. Each location provides services that range from a European style Bakery to a large selection of wine. It is a business currently held privately. However, they are anticipating and wanting to grow and expand their operation, as their desire is to become wealthy far beyond what they can imagine or dream.
Current Ethical Issue Paper Patricia Henson XMGT/216 Version 2 February 26, 2012 Jeffrey Harris Current Ethical Issue Paper The organization that I am going to be using to create my ethical organization profile is Kudler Fine Foods. It is a retail store that is owned and operated by Kathy Kudler. The company offers a wide selection of gourmet quality foodstuffs. They sell fresh baked goods, fresh produce, fresh meats and seafood, condiments and packaged foods, along with wine, cheeses, and specialty dairy products. The mission at KFF is to provide consumers with the finest selected foodstuffs, wines, and related needs, in an unparalleled shopping experience.
Adaptation Strategy Wal-Mart has recognized the shift in the spending habits of our consumers. They have realized that many consumers no longer purchase the products they want, but strictly the products they need. Wal-Mart’s strategy is to provide the products in high demand at the lowest possible cost. The company adhered to their strategy by implementing tactics such as, increasing the inventory in areas of necessity, such as food, health, and beauty, and decreasing the inventory on items such as apparel and home décor. Food consumption is not an option; it is essential.
Speculate on the primary manner in which a grocery chain could use OLAP to gain a competitive advantage. Provide a rationale to support your response. ================== Answer The methodology utilized for the protection of personal and business organizational data should be in place (up and running) from the very first day of business. However, this is not the case, in general. Security data / protection of data is usually something someone thinks about when there is a data breach.
This will improve the experience that the service user has. Training can ensure that all staff members provide their service users with excellent care in as safe environment meaning they will have a great
22). Basically, this marketing technique focuses on customer retention and the overall satisfaction of customers which is an essential component to the overall success of any