In conclusion, prêt-a-porter appeared by demand of time. In addition, they couldn’t operate their ateliers only for haute couture because a development of manufacturing technology created wider marketplaces. Prêt-a-porter attracted a lot of attention more than Haute Couture, and it became popular in 50s. The other distinguishable difference is their purpose of making clothes. In other words, who are their customers, who buy their clothes and pay a lot of the money for them.
Name: _________Sarah Yarnall________________ Grade: _______________ Date: _____________1/26/15________________________ Case #: __________1__ Case Name: ___Zara: Fast Fashion from Savvy Systems___ 1. What is the “conventional wisdom” of the fashion industry with respect to design, manufacturing, and advertising? Convention wisdom suggests that leveraging cheap contract manufacturing in developing countries can keep the costs of goods low. Contract manufacturing, which involves outsourcing production to third party firms, companies do not own plants or directly employ the workers to produce the requested goods. By doing this firms can lower prices and sell more product or maintain higher profit margins- all good for the bottom line.
Business Research Process Sean Trowbridge RES/351 January 3, 2012 Business Research Process I’m employed by a company that distributes high end cosmetic brushes to makeup and cosmetology retailers. We distribute a line of brushes that have changed little in the last 40 years. However despite a stabilized product line, our company is involved in a substantial amount of predictive studies in an attempt to stay ahead of trends. As with many industries, the beauty industry is a difficult one to stay current in. There are always new contenders attempting to create and sell the consumers on the latest trend it makeup application.
When consumers have a positive outlook on the economy they are more likely to purchase more products from staple stores. 1.1 Economic Factors The consumer staple from a macroeconomic standpoint is a very stable sector because it provides consumers with the basic necessities that people have made a part of their lives. This includes food, tobacco, drug retail, food distributors, food retail, brewers, distillers and vintners, household products, personal products, soft drinks, and agricultural products. The best time to buy a consumer staple is at the peak of a recovery. Staples perform well during recessions because
Sweatshops may exist in any country but are more commonly found in LEDC’s. Many of the clothes sold in retail outlets in MEDC’s are manufactured in factories in LEDC’s. In many industries, including the fashion industry, jobs have been lost in MEDC’s because goods and clothes can be produced (manufactured) cheaply and more efficiently in the poorer parts of the world. This is because manufacturing overseas is cheaper; the wages there are lower, due to lots of workers being available and there being no minimum wage. Therefore manufacturers make bigger profit.
Because magazine has news in them about what is new, what is old, what is in, and what is out. The magazines shows everything about fashion; clothes, shoes, bags and jewelry. What you wear is a part of your appearance. When young Americans look into a magazine and see what is being worn, the want the same thing because it is shown in the magazine. In addition, models has the biggest effect on young americans especially young girls.
The garment is simply just an accessory to show a certain lifestyle. You usually won’t see plain white backgrounds in fashion photography and the models are styled very dramatically wearing thick eyeliners, dramatic eye shadows, contoring etc. With the styling dramatically increased also comes increased lighting which makes the image look more dramatic and edgey. Fashion photographers tend to use a wide variety of lights and accessories to go along with it. Iit’s about the effect of the lighting and not about how many lights you use to get that effect.Fashion photoghraphy has had big changes to it over the past 30 years becoming more than simply reproducing an image of clothing or accessories, but to bring across to the viewer attitude and life to the image.
And it is only fair that the shop that makes more money has to pay more rent. Department stores such as Galeria Kaufhof have wide range and amount of products whereas specialized stores such as H&M and jewelry stores have limited. Thus, department stores attract more people and those people are usually inclined to look around other stores such as H&M and the jewelry store. This increases mall traffic
A growth company tends to have very profitable reinvestment opportunities for its own retained earnings. Economic growth will affect Etisalat as it would increase their profits due to more people wanting more products and wanting to spend their money. As people have more money to spend on luxuries instead of the essentials it means that the higher value products will be brought. For example the Andrex toilet rolls will be brought instead of Etisalat value, because of this it means more money is being spent in the store which is an advantage for Etisalat. Recession occurs when people involved in business become more cautious and: * Customers cut back on spending, and start to save more * Manufactures and sellers cut back on their orders, produce fewer goods and start to cut back costs in general, including by laying off workers.
Even though the Brita products are a bit more expensive, people are willing to pay at that price for greater tasted water. Since Clorox is so successful, they have a significantly large marketing and R&D budget and that is where Clorox’s advantage is against their competitors. Clorox can further use this advantage. For example, Clorox can increase their advertisement either on TV or radio to attract new customers and to gain brand recognition. Clorox can also put more efforts on designing new