Texas Vs Hp

1199 Words5 Pages
CASE STUDY: Texas Instruments and Hewlett-Packard CASE OVERVIEW Texas Instruments and Hewlett Packard are known developers, manufacturers and sellers of high-technology electric and electronic products. Texas Instruments have three main lines of business in 1984 mainly components, digital products and government electronics while Hewlett-Packard operated two main line of business: computer products and electronic test and measurement system. Although both companies competed in the same industry, the two firms have chosen very different strategies particularly in the business and functional aspect. CASE PROBLEM Subject case was analyzed to discuss the differences of the two companies in terms of their planning and control systems, strategic planning systems, budgeting systems, reporting systems, performance evaluation systems, and incentive compensations systems given the differences in their business and functional strategy. TOOLS FOR ANALYSIS 1. Levels of Strategy – Strategies can be found at two (2) levels: corporate strategies (found at whole organization) and business unit strategies (found at business units within the organization). 1. Corporate level strategy – This pertains to right mix of business particularly where and how to compete in particular industry. At this level, the most significant dimension along with the strategy is the extent and type of diversification undertaken by different firms. • Single industry firms – Firms which pursue a single industry strategy and uses its core competencies to pursue growth within that industry. • Unrelated diversified Firm – Firms which operates in different industries and haves few operating synergies across the business units. • Related diversified firms – Firms that operate in a number of industries and their businesses are connected to each other through operating synergies 2. Business Unit
Open Document