Tata Motors Essay

4269 Words18 Pages
[pic] ”... a quality education that prepares professionals for a dynamic, globally-oriented environment” Department of Marketing & International Business IB 175-A – Global Business Policies, Planning, & Strategies -- Spring 2013 (CRN: 20296) Note: An International Business Knowledge Base is available in your Blackboard account. The knowledge base provides definitions and examples for 75 key concepts in international business. You are strongly encouraged to review this material. Just click on the link at Blackboard. Class times: T&R 4:30 – 5:55 P.M. Classroom: 205 Starr Instructor's Name: Dr. Songpol Kulviwat Dept. Office: 222 Weller Hall Office Hours: T: 2:20-4:20 & R: 8:20-9:20pm Dept. Tel #: 463-5706 Office Location: 128 Weller Hall Fax #: 463-4834 Campus Extension: 463-5519 Chairperson: Dr. Anil Mathur E-Mail Address: Songpol.kulviwat@hofstra.edu Department LinkedIn Group: www.linkedin.com/groups?gid=3875922&trk=hb_side_g International Business Facebook: www.facebook.com/pages/Hofstra-Universitys-Department-of-International-Business/433057890079412 COURSE DESCRIPTION An integrating course addressing global issues that challenge today's international business people. Focus on learning concepts, techniques, and the process involved in developing business plans and strategic options for global markets. Specifically, the following key areas are covered: how to recognize and evaluate world markets; how to obtain a working knowledge of analytical techniques for strategic business decisions, and how to develop a comprehensive and strategic business plan for the global market. Introduction Global Business Policies, Planning and Strategies (IB175) examines the process by which international business managers establish an organization’s long-term direction, set specific performance objectives,

More about Tata Motors Essay

Open Document