Therefore, its impact on communities is significant and these companies comprising the fast food industry should demonstrate Corporate Responsibility, Governance, Citizenship and Sustainability. The concept behind these ethical practices is the welfare of society; if a company helps society through their business as a main goal, then they will reap success. The focus should consider each stakeholder the company impacts: the employees, management, customers and the community. Ethics within the fast food industry have not always been a priority. It has been and continues in some sectors to be very much about mass production and maximizing profits turned.
Good CC, for example, a company CEO of a HCO defines good corporate citizenship as meeting the growth and demands placed on health companies by society in an economically, environmentally and socially responsible manner (“The Power to Change: Mobilizing board leadership to deliver sustainable value to markets and society”, 2001). Obvious there is a overlap between the two concepts (CC and PC). Political competence is definitely part of good corporate citizenship, and good corporate citizenship is part of political competence. Good corporate citizenship is about integrity, honesty, and service to the community. Political competence is about skills, perspectives and values necessary for effective political involvement.
BMA1 – Task 304.1.3-04 Steve Perryman Western Governors University Social responsibility is a concept that many businesses take seriously because it has a direct effect on the consumer’s perception of the company and the bottom line profitability of the company. Social responsibility is the company’s obligation to maximize its positive impact and to minimize any negative impact in a community and its consumers. There are four aspects of social responsibility: Economic, Legal, Ethical, and Philanthropic. There are many examples of companies like Whole Foods, Coca-Cola, and PNC Financial Group who go above and beyond these four aspects of social responsibility. Company Q in the scenario provided has a very poor attitude towards social responsibility because though they provide some basic aspects like Economic and Legal they fall short in Ethical and Philanthropic aspects.
An alternative definition of leadership could be the ability to influence and direct people in order to meet the goals of a group. Corporate Objectives are specific, realistic and measurable goals which an organisation plans to achieve within a given period of time, these will be different for different organisations for example a high street store will aim to increase its market share while a football club will aim to achieve success in the form of winning trophies. Often leaders make a significant difference to a business by adapting to changing conditions in the external environment. This could include making bold decisions such as to invest during a recession when the economy is weak. This was exactly what Richard Branson did when he founded Virgin Group in 1970 and has continued to do when expanding his business empire.
1) Do you think Coca-Cola has used corporate social responsibility principles in addressing the obesity crisis? Explain in detail I believe Coca-Cola has used corporate social responsibility or CSR principles in addressing the obesity crisis. When watching their commercial called ‘Coming together(p.37).’, I realized that Coca-Cola really is trying to make a difference in society. As stated in MKTG, CSR principles are used by managers for ‘the long-range best interests of the company and the company’s relationship to the society within which it operates’. Coca-Cola is probably doing better now and will probably do even better financially in the future because of all their new products.
If the stores were bought out by another company, this could benefit the employees and the customers in the neighborhoods, along with the investors and shareholders. There is an ethical and social responsibility to look at all the positive and negative impacts of such a decision. Company Q took years to answer customer requests for health-conscience and organic products. These products are high margin items which would bring more profit for fewer sales. This is a bonus for both the customers and the shareholders.
As originally conceived, TL engages the moral values of followers, raises their consciousness about ethical issues, and mobilizes their energy and resources to change institutions. Burns contrasted this TL with transacting leadership, which motivates followers, not by appealing to a "higher" morale cause, but rather, by appealing to their self-interests. For example, politicians promising to lower corporate taxes if elected (seeking campaign donations and votes from the corporate elites). Transactional leadership is of the form, "if you do this, then I will give you this". Followers follow to
Today's mass Commercialism plays a big role in assisting the profit of consumerism. Commercialism uses catchy slogans to attract attention from the customer into buying into their company. For example McDonalds uses the “I'm lovin it” jingle known world wide and so forth their establishments are as well. A company's slogan is a way of obtaining attention to profit your business. Another way commercialism can manipulate consumerists, is by the use of famous or good looking icons to sell their product.
and the Human Life International Shareholder Proposal Question 1: What are the arguments for and against Johnson & Johnson’s corporate philanthropy? In what ways do the company’s donations help or harm the company and its shareholders and other stakeholders? Answer: Before answering the above question we have to mention Johnson & Johnson’s Credo. The Credo of Johnson & Johnson’s basically is a statement that refers to the values of the shareholders and the responsibility of the organization to its stakeholders. As a result Johnson & Johnson as a profitable organization had to make some donations to help and improve the society as a whole because society and business are inter-depended.
The Triple Bottom Line includes addressing “profits, the employees, and the environment as a whole”. (McKinsey, n.d) Companies, like Coca-Cola have taken steps to better manage their carbon footprint through earth safe products with the long term goal in mind, to foster their market, their consumers. To persuade change in company production, the consumers, through their governmental legislation and through global connectivity have been able to pressure companies including Coke, to embrace the necessary changes that benefit the health of the consumer and the environment. Since Coke’s marketplace covers a broad spectrum of consumers, and with the advent of the internet and the means to relay that connection globally, consumers are now connected and can share the common interest of protecting the earth and its