Supply Chain Management at Dimco

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Supply Chain Management at Durham International Manufacturing Company (DIMCO) By Vernell Murray Operations Management-BUS 515 Professor George H. Barbosa Strayer University May 10, 2012 Introduction The main purpose of this paper is to take a closer, more in-depth look at Durham International Manufacturing Company (DIMCO), gather information in order to better understand its Supply Chain Management system (SCM). Information and knowledge will be obtained through DIMCO’s case study, text book, and internet sources. The information gathered and viewed will enable one to suggest and recommend an effective implementation of a successful SCM system strategy for DIMCO’s external suppliers and external distributors Determine Whether Integration Efforts Should Start With Suppliers, Distribution, Or Both. Explain The Rationale For Your Decision. According to authors of text book, Operations Management (Reid & Sanders, 2010), SCM is also defined as the “design, planning, execution, control, and monitoring of supply chain activities with the objective of creating net value, building a competitive infrastructure, leveraging worldwide logistics, synchronizing supply with demand and measuring performance globally”. The objective of the integration effort is to maximize company value to maintain competitive advantage in the market place. For this purpose Durham International Manufacturing Company needs to take action in response to market demand. Market demand can be ascertained if there is integration with the regional distribution centers and retail centers that distribute and sell the products of Durham International Manufacturing Company. The integration process should first start with the distribution and then should reach out with suppliers (Ellram, 1991). The rationale is that timely response to market demand is critical to maintain competitive

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