Supply Chain Essay

614 WordsSep 5, 20123 Pages
Love them or hate them, you just cannot ignore Balaji serials and Ekta Kapoor is the woman who single-handedly founded and made Balaji Telefilms the household name it is today. This baby-faced teenager, who once dreamed of marrying and settling down just like any other woman in India, is the creative head of Balaji Telefilms and counted as one of the top 10 women entrepreneurs of today. Her production house has many hit serials to its credit – ‘Kyunki Saas Bhi Kabhi Bahu Thi’, ‘Kahani Ghar Ghar Ki’ and many others, making her the Queen Bee of the Indian soap opera scene. She has won the Hall of Fame award at the 6th Indian Telly Awards during 2006 for her contribution to the Indian television industry. Known to be fiercely protective of her company and brand, Ekta is also very professional and has strong business acumen. Ekta Kapoor – the woman who changed the face of Indian television Ekta Kapoor, one of the most renowned Bollywood producers, has carved out a special niche for herself in Indian television and Cinema. Ekta Kapoor was born on 7th June in the year 1975. She is the creative head of the famous television production Balaji Telefilms. Her father is famous Indian actor Jeetendra. She is the sister of actor Tusshar Kapoor and sister of television and film producer Sharan Kapoor. Thus, she comes from an absolute flourished family background of Indian film industry. Ekta Kapoor is considered to be one of the most vibrant and innovative businessperson of India. She is rightly called the "ruling queen of Indian television industry". The serials made by her production house Balaji Telefilms are smashing hits in all across India. These daily soaps produced by Ekta Kapoor dominate all the major television shows in various channels in India. Her serials have not only caught the imagination of the crowds but also their heart. Ekta Kapoor completed her

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