Stereotyping in Sports Coverage

860 Words4 Pages
Everyone listens to or watches announcers talk about a televised sports event. Most of the time you don’t even notice it’s happening. Stereotyping. The way television covers, or fails to cover, women in athletic events affects the way people view female athletes. The traditional stereotype of women seems to be fixed in everyone’s minds. Most people don’t notice stereotyping in sports coverage so they think it doesn’t exist, but I’m going to show how it does. I knew a little information about stereotyping in sports coverage, but not enough to write an entire paper. Since I researched stereotyping in the media for my exploratory essay, I had learned a lot about the topic. I learned about both positive and negative aspects of gender and racial stereotypes. One of the sources I used in my exploratory essay helped support my thesis statement. Nathalie Koivula’s article on the different degrees of sports coverage men and women receive surprised me and made me want to conduct more research. Her article, “Gender Stereotyping in Televised Media Sport Coverage” mainly focused on the huge influence of the mass media. This article discussed the fact that men tend to get more sports coverage than women. It also talked about how announcers seemed to care about what their stories said when describing male events more than female events. A very striking part of this article, to me, was that even at women’s events, the announcer somehow found a way to talk about men. Announcers barely discussed women’s actual athletic ability. A lot of the time, their abilities would be described as “graceful” or “elegant” instead of what their skill level is. Men, on the other hand, would be described as manly, strong, and forceful; all of which pump up their athletic ability. To some people, women are still considered weak and too emotional to be participating in sports.

More about Stereotyping in Sports Coverage

Open Document