Starbucks Essay

8085 WordsJan 25, 201233 Pages
International Finance Group Report Starbucks Company Valuation and Analysis January 9th, 2012 Joseph Calegar Davinia Capote David Aguilar Table of Contents * Company Background * Product and Service Segmentation * Industry Overview * Competition * SWOT Analysis * Ratio Analysis * Company Valuation * Financial Statement Analysis * Exchange Rate Exposure Overview Starbucks formed in 1985, purchases and roasts high-quality whole bean coffees and sells it, along with fresh, rich-brewed coffees, Italian-style espresso beverages, cold blended beverages, a variety of complementary food items, coffee-related accessories and equipment, a selection of premium teas and a line of compact discs, primarily through Company-operated retail stores. Also, produces and sells ready-to-drink beverages, which include bottled beverages, espresso drinks, chilled cup coffees, and ice creams. There are more than 13,100 Starbucks stores in the world, more than 40 countries. | | | The current international situation for Starbucks seems to be an emerging part of their business and the reorganization of this is proved by their aim to become a leading global company through making a difference in people’s lives all around the world. This goal is quite close to being achieved as proved the Starbucks current locations in international markets and the successfulness of these ventures. The current countries in which Starbucks are located in are: Australia, Bahrain, Canada, Hong Kong, Israel, Japan, Kuwait, Lebanon, Malaysia, New Zealand, Oman, Peoples Republic of China, Philippines, Qatar, Saudi Arabia, Singapore, South Korea, Switzerland, Taiwan, Thailand, Arab Emirates, United Kingdom, and the United States. History In 1971 Starbucks began when three friends; Jerry Baldwin, Zev Siegel, and Gordon Bowker opened a store called

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