Stakeholders Influences on Programs

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Stakeholder Influences on Programs Stakeholders are a person, group, or organization that has direct or indirect stake in an organization’s actions, objectives, and policies. Stake holding can be self-legitimizing; however, not all stakeholders are equal and are entitled to different considerations (BusinessDictionary.com, 2012). The power or impact of stakeholders depends upon the nature of the program, rights given to the stakeholder, and overall program objective. Stakeholders can be categorized under the three categories listed below: Primary Stakeholders –Beneficiaries or targets of the effort. Beneficiaries are those who stand to gain something as a direct result of the effort. Targets are those who may or may not stand to gain personally, or whose actions represent a benefit to a particular population. Some examples are: • A particular population • People experiencing or at risk for a particular problem or condition • People involved or participants in a particular organization or institution • People whose behavior the efforts aim to change • Policy makers and agencies that are targets of advocacy efforts Secondary Stakeholders – Those directly involved with or responsible for beneficiaries or targets of the effort. Those whose jobs or lives might be affected by the process or results of the effort. Some examples are: • Family members, friends • Schools and their employees • Medical professionals • Social workers • Health and human service organizations • Community volunteers • Police and other law enforcement agencies • Employers Key Stakeholders – Those who can devise, pass, and enforce laws and regulations that may either fulfill the goals of the effort or directly cancel them, those who can influence others and those with an interest in the outcome of an effort. Some examples are: • Legislators, Governors, Mayors • Local board

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