Robert Cleveland EN1320 – Washington January 21st, 2015 1) What is the basic format for a proposal? Introduction, Problem analysis, Plan for solving the problem, Benefits of the plan, Conclusion 2) Where are proposals used? In the workplace anytime someone wants to solve a problem or present new ideas. People inside a company or organization to pitch new ideas. Clients, to sell a company’s services and by researchers and not- for- profit groups to obtain funding for their projects.
This was deduced because it says in the Business Data Communications and Networking (2009), example for client based architecture that the application has to be downloaded onto client or user’s computer and then the client tells the server what data to select and analyze and processed data will be sent back to the client for display. The second alternative on the other hand is a two-tier client-server architecture. This was deduced because it was said in the case study that the second alternative will have the C++ program running on the server, the client will use his or her browser to interact with the server. (Fitzgerald 68) This is a characteristic of client server architecture because according to Business Data Communications and Networking (2009) which says that when a Web browser is used to get pages from a Web server, the user is using client-server architecture. This is similar to what was mentioned in the case study for the second alternative because as was mentioned above the company’s clients will be using their web browsers to interact with the server.
Unit # 3 Individual Project Unit # 3 Individual Project MGT680-1104B Strategic Management AIU Online Doug Schlecht 11-27-2011 Unit #3 Individual Project Introduction: In this assignment it is the topic of the management of the company that you are working for is trying to decide whether to develop a brand new product not yet seen in the marketplace or a version of a competitor’s product that has already been launched into the marketplace. The management wants to know about the first mover theory and the late mover theory. There are three questions that are associated with this assignment that will be answered in the next few pages. Unit # 3 Individual Project The first Mover vs. The Late Mover The first mover is just what it states and that is the company is the first to move on a new idea and market it.
Distribution and Global Marketing Analysis for Nike Inc. In looking at Nike Inc.’s athletic shoe supply chain, the company utilizes a multi-level channel strategy to move products from manufacturing to the consumer. Starting with customer needs and wants, Nike Inc. looks to social media platforms to connect with consumers to target what improvements and/or new products the company can implement when it comes to athletic shoes. Nike Inc. then initiates the product development phase and comes up with a new athletic shoe design to match the feedback that was received from consumers. From there the company utilizes two different intermediaries, suppliers to produce the raw material needed to build the shoes, and manufacturers to build and assemble the final product.
General Industry Analysis..........................................5 5. Current Situation or Dilemma of Target....................6 6. Management Solutions...............................................6 EXECUTIVE SUMMARY In this skeleton, we outline the structure of our final project and briefly summarize the content in each section. The company we are doing our project on is Citigroup. Using the knowledge we have gathered from this course thus far, we will identify the current strategic problems that Citigroup is facing and will recommend solutions to address these problems.
Scenario You are training to be a web designer with Future Design Web Solutions (FDWS), an organisation that provides web design services to businesses who do not have their own web design team. You are scheduled to have a meeting with a potential client who would like FDWS to design a website for their business (the client can be your tutor or a fellow learner). The client knows very little about website design, so in order to prepare them for the meeting, your supervisor has asked you to create some informative introductory materials for them to make it easier for them to decide what type of website would best suit their business needs. To prepare these materials, you decide to carry out research into how three different organisations have developed and used their websites. Your client has hardly ever used the internet and has expressed to you that when it comes to understanding website design, he/she is completely lost!
Coursework assignment (Subject: Strategic Management in a Global Context) Case Study Analysis Under Armour by Mark Brewer et al., (2009) extracted from: "Case 23: Under Armour: working to stay on top of its game. ", Ireland,R.Duane;Hoskisson,Robert E. & Hitt,Michael A. Hitt., The management of strategy : concepts & cases., 349-358, South-Western Cengage © This case study describes how Kevin Plank an entrepreneur broke into the competitive sportswear market. Competing with long established leading brands such as Nike and Adidas, in Under Armour he is building an innovative brand to turn it into a billion dollar international business. The case study presents extensive information about Under Armour’s strategy and key business functions and processes.
The second part of the strategy would be to gather information from other companies to see what made their programs successful and comparing those ideas with ideas the members of the team that have already been put into place. Next, would be to bring in a consultant who specializes in putting together Total Rewards Program to get help with putting the program together for the company and providing the new information to the employees. Evaluate the effectiveness of the communication of Geico’s total rewards program based upon the Website’s descriptions of the benefits. Recommend two (2) areas for
These are some of the key queries which will be explored and exhaustively discussed in this term paper. A Closer look at sports marketing “While traditional marketing focuses on the 4 P’s of marketing i.e. Product, Place, Promotion and Price, sports marketing goes a step further and introduces the concept of Perception, Product positioning as well as Packaging.” (Shank 17). Perception in particular is key to sports marketing since it has the ability to create brand loyalty by associating a product with a particular sport. For instance, Lucozade energy drink has traditionally used sports marketing to position it has the ultimate energy source for athletes.
Under Armour is surprising because they started out as a small company entering an industry dominated by corporate giants like Nike and were able to grow and expand and become a serious industry competitor. One way they were able to grow other than having a good strategy and product ideas was by having a strong brand vision. Under Armour designs sports gear for college sports teams that are colorful and bold, demanding attention and thus making Under Armour a vision of sports for a young, athletic generation. Their product is easy to process because they make their statement clear, that they want to better all athletes by providing the best sports gear. 2.