Order samples of some of your products and take pictures of them. Post the pictures on your website along with product descriptions. Use either wholesale or retail prices on your website, depending on whether you are targeting retailers or consumers. Step 7 Buy online advertising to attract national customers. Step 8 Visit retailers and wholesalers in your local area.
Also the products bought from online can be take back to a store and can be exchange or refund. Alternatively, kitchen or bedroom furniture’s could be delivered to the costumer’s house. All retail stores are now offering an eRetailing. This allows all the consumers to buy products from the internet. The internet has three main advantages compared with traditional retail outfits- these are: 1.
(2-4 sentences. 1.0 points) • I would use the internet because certain websites specialize in helping people find a job. • I would also go to an agency because you can look for the exact job you want. 4. Choose a career from the following list: financial planner, financial analyst, accountant, risk manager, cash manager, treasurer, CFO, and comptroller.
Tracking purchase information from each store location as well as tracking each customer who applies for a frequent shopper membership will create a heavy use and traffic of the database system. User Interface The interfaces that will go through a complete overhaul include the computer system at each location, the integration of the barcode tracking system and the Kudler Fine Foods website. To join the frequent shoppers program, Kudler will need to collect some basic information will be collected from customer such as name, address, daytime and evening phone numbers, and an e-mail address that will be an optional form entry. Conclusion Smith consulting upon careful planning will design the frequent shoppers program Kudler Fine Foods desires. Smith consulting will ensure that all computer systems throughout all three locations are up-to-date with the hardware and software required to implement such a system.
B122 TMA01 Table of Contents Executive summary (inclusive part I)2 Part I2 Part 24 Part I This report aims to look at the retail industry and how it operates. I choose to focus my report on one the country’s largest supermarkets: Tesco. I gathered my information through conducting secondary research, mainly by looking at the website to gain most recent and up to date information. The report found that Tesco uses various methods to ensure customer and employee satisfaction whilst sticking to health and safety regulations. Tesco is one of the UKs largest and well-known supermarkets.
Sonja’s decided to go with Shopify for their all-in-one e-commerce needs. Shopify bundles domain registration, web-hosting, online store and e-commerce solutions for one, low monthly price. Shopify also offers hundreds of online apps and widgets that can be added, free of charge, to enhance a customer’s business needs. Sonja’s will be designing and maintaining the website on their own with the help of Shopify’s online tools and video tutorials. The photos on Sonja’s website will be photographed by her life partner, a professional photographer, for free of charge.
Doggie Grooming Parlor customers are likely to use the internet search engine to locate the product they are wanting to meet there needs. Doggie Grooming Parlors will need to retain the services of a Search Engine Optimization (SEO) who will construct a list of key phrases, these will be rooted into the website contents once the website has been built. A consultant will assist with the development of the search ad, along with the online campaigns as previously discussed in (part 1). Facebook, Twitter accounts are established by the company as important components of the online business expansion strategy, both these accounts are free. The last thing the company will need to obtain is a domain name such as doggiegroomingpalor.com which will have to be registered and maintained.
Search engines are the driving source for online shopping. When consumers can type in a name of a product and click search hundreds of stores come up with pricing of the product. People like choices, and would rather search through the web for the best product and pricing. Associability plays key role in the success of companies. Companies have to pay a huge price to have their store front at the top of the search list.
To display on first page of Google for a specific keyword, link building is critical. A local business owner offering carpeting services could create a hub page with useful information and land on primary page of a major search engine earning free advertising. According to, analytics stated on Alexa.com a web information company, Hubpages.com is linked to 85246 sites. In a sense, the web 2.0 application provides a shortcut to search engine recognition at no cost. Furthermore, visitors have the ability to leave comments and ask questions about published content.
Case 13-1: Refer-a-Friend Program Runway Discount is an online retailer that sells discounted high-end fashion. The company decided to create the Refer-a-Friend Program where a current customer can refer a friend to the website. Once the new customer purchases merchandise, the existing customer will receive a $25 credit towards their next purchase. The $25 credit represents the fair value of the cost Runway would pay to earn a new customer from an unrelated third party or marketing firm. Runway Discount should record the $25 Referral Credit as a marketing expense.