Is Apple better than Microsoft? Many people have their own opinions why either are better than the other, but my opinion is Apple is better. In this paper I will show you why apple is the best tech company that has surpassed Microsoft a long time ago. Looking at all of their speeches that they have made at press conferences etc. you can tell they have that way about them.
Why Apple’s iPhone Should Switch To OLED Display Whitepaper Assigment Bob Marley Executive Summary Apple’s iPhone is known to be innovative and one of the best phones in the market. But due to Samsung’s Galaxy S4 out selling Apple’s iPhone 5, Apple needs to make a change to the iPhone to bring it back to the top. The major feature the iPhone 5 needs is an OLED display instead of a LCD display. The OLED display will bring the iPhone back to the top due to its durability, ability to make a curved display, superior color display, lower energy consumption, and the fact that it’s thinner and lighter than an LCD display. The innovation of the OLED will return customers that Apple has lost to other phone companies and will therefore increase profit.
3. Threat of Rivalry Personal Computers and the music/audio market are Apple’s two main areas of competition. Their leading competitors are Dell, HP, and Microsoft. Personal computers are quite popular today and with so many choices, the sales price of the computers need to be lowered to a competitive price which can, again, lead to a loss in profit. However Apple has, because of their easy to use and widely available, fair priced iPod(s), cornered the music market.
IPhone in Japan While introducing the product (IPhone) to the Japanese market, Apple, the company banked on the success stories of other products that had performed relatively well in that country. These were IPods and computers. Furthermore, projections had placed the sales at more than a million products. However, that did not happen. The products were not positively received in the country despite good features that manufacturer thought would suit the Japanese market (Kane, 2008).
The percentage of gross margin of apple is the highest among the three from 2006 while there is no big difference in R&D/Sales. This implies that the manufacturing process of Apple is more efficient than those of other companies and that consumers are willing to pay a little more to buy Apples products which means they are loyal enough. Second advantage is that the product category of Apple is simpler than other companies. When you look at Exhibit 1b, you can see in what product line Apple is making profit. From March 2011 to March 2012 Apple’s net sales are generated only from Macintosh(desktops and portables), iPad, iPod, iPhone, other music products, peripherals and software.
What makes the iPad a disruptive technology? Who are likely to be the winners and losers if the iPad becomes a hit? Why? The iPad is a disruptive technology, from my point of view, by the brand that has made it, Apple. This brand since its success is known around the world for the high quality of all its products and high prices that conform to the latter, since it has managed to replace products of the same line and everyone is awaiting new products to buy.
They are very talented at keeping their technological advancements guarded so their technology cannot be imitated. They are always introducing new and innovative products in their computers, personal media players, and mobile phones. A great example of that is that Apple just came up with its iPhone 6. This shows how they are always trying to introduce new products that meet all their customer’s expectations. Apple’s strategy has been so successful that it has even created an “Apple’s culture”.
Where Steve Jobs was known for his mercurial personality, Tim Cook is considered to be an introvert who is highly secretive. It will be a tough ask for Tim Cook to sustain the position of Apple in the future. With new smartphone companies coming up in the fray, Apple has to find a way so that their die hard loyalists or future smartphone users don’t get veered towards buying the ever so cheap smartphones that are high on specifications, some even matching those offered by the latest Iphone. Cook has to make sure that the novelty factor that is always associated with the Apple products does not get eroded with
In today's society, it is very uncommon to find someone who isn't the owner of a smartphone. One can go on a journey through the past in order to find those first few devices that did more than just call in order to connect us with one another, but it is no doubt that smartphones took the world by storm during the mid-2000's. Companies such as Apple and Samsung have set the bar high with what to expect when purchasing a smartphone, with both their devices, the iPhone 5 and Galaxy S4, respectably. Both devices have state-of-the-art technology, making them very desirable amongst the majority of the population. Although both of these smartphones serve the same purpose, to make the owners life as hassle free as possible, both phones work very differently.
Apple iPhone 5s VS Samsung Galaxy S4 Most functional of today’s latest mobile technology. It doesn't matter what the top competition or brand is, with the increase in technology competitive products make way to win most customer's choice. IPhone 5 is the flagship of the well known popular brand Apple, while the Galaxy S4 is of Samsung. Both these smart phones are in competition in the market to get the maximum number of customers. The iPhone 5 is taller than its predecessors for displaying an additional row of apps.