Rhetorical Analysis Of Academe's Money Tree '

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In his article, “Football has become academe’s money tree”, George Will uses the Aristotelian appeals to connect with the audience in which he is writing to. He uses Ethos, which is the ethical appeal, Pathos, which is the emotional appeal, and logos, the logical appeal. Throughout his article, George Will provides many different views on the subject of football, injuries, and the money that comes with it. The first appeal Will uses is pathos. Pathos is the emotional appeal of an article. George Will uses a depressing vocabulary. Will uses words such as “subconcussive, depression, chronic traumatic, and deceased” for just a few examples. Will also shows a feeling of guilt when he talks about how the rules could be changed to help minimize head injuries but only if the fans were dead. George Will also throws in a hint of fear, “But only in football is long-term injury the result not of accidents but of the game played properly, meaning within the rules.” With all of these different appeals that George Will could use, he decided to use the pathos method to catch the reader’s attention long enough to get his point across. The second appeal listed is ethos. Ethical appeals convince the reader to keep reading. George Will uses ethos in a way that keeps the reader entertained throughout the article…show more content…
He uses pathos to give more of a depressing emotional approach to the subject. George Will then uses ethos to keep the reader entertained throughout the article by giving background information and giving evidence such as statistics. He also puts a little of logos in the article. He uses logos in a more “this could happen, but it won’t because of this” kind of way. George Will is a very creative writer who knows how to catch your attention and keep you entertained enough to get his point

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