Rhetorical Analysis

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FINDINGS RHETORICAL ANALYSIS Filmmaking happens every time someone wishes to film something with a camera whether it is a home video for ‘You got framed’ or release big budget blockbuster for Steven Spielberg. Either way filmmaking is all about organising scenery where in which the camera will identify the object as a sequence or a scene. What we see on screen as an audience is controlled by the one holding the camera; this means the audience is viewing the footage from another person’s perspective of the image. This is also the case of editing where the editor can chose to keep or discard footage for the benefit of the audience viewing experience. The edited piece is often used to create certain effects and motions that are impossible to make in front of the camera, perhaps due to lack of fund or resources. Filmmaking is a process which often takes planning and organisation with the text presented to the audience. This chapter will be analysing specific projects from both Wongfu Productions and Michael Clifford. Due to the lack of access to Michael Clifford’s film I have chosen to use the analysis on his latest film trailer for Turbulence (2012). The rhetorical analysis will help shape and direct my research into understanding the production process of these filmmakers as ones who are creatively free with the limitations of funding. Wongfu productions have based themselves on their YouTube channels where viewers can interact with their projects as they view them by either liking the video subscribe to them or even leave a comment. The advantage of this specific viewing experience will be explained further in the next chapter as I will be focusing on the organisation of the text. In the early stages of their filmmaking career the three friends developed their first short film during the final year of college. The short film is called Just A Nice Guy (2007)

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