These two images advertisers try to paint normalize the stereotypes of different gender roles. Different companies use different strategies to sell products and encourage consumers to part with their hard earned money. Advertising reinforces particular gender norms. Through an analysis of a case study of anti-aging cream aimed towards women, this paper will argue that all advertising fundamentally plays on dominant ideologies to make people believe that in order to be “normal” or “successful”, they must buy product X. In particular, it will focus on how dominant norms surrounding masculinity and femininity are encouraged.
They make it look like it’s fun and that other people should try it. TV shows have changed teenagers today by creating these horrible role models. “16 and Pregnant” and “Teen Mom” were supposed to show how hard life is when you’re pregnant at a young age, but it’s the exact opposite of what it’s really doing. Now that the first two seasons of “16 and Pregnant” are over, they are looking for a new group of pregnant girls to be on the new season. Girls recently are found to be trying to get pregnant to get on the show.
Throughout history, mainstream media has focused on the advertising of the female’s body. The outbreak in men’s fashion has been on the up-rise and this contradicts the point that Bordo is trying to make. She thinks that men are not supposed to have any idea on fashion or even care about what people where to think if they saw them. This is proved to be not true for some men but where is it safe for us to draw the line on male’s masculinity. Reading Bordo’s essay helps us to construct the boundaries in which we would consider male advertising as feminine or masculine.
Advertising has now reached the point where companies are no longer afraid to exploit women to sell their products. Advertising has associated itself with sexism, often discrimination against women; making them an object inferior to men. The women presented in advertising are often stereotypical in that that have the desired figure, look and attitudes expected by a male target audience. Two advertisements that demonstrate these representations of women are the print advertisement LYNX Jet “Get-on, Get-off” and the TV advertisement LYNX Pulse “The girls are ready”. The LYNX campaign relies heavily on the AIDA principle, which aims first to attract the male target audience attention, hold their interest to create a desire for the product which in-turn persuades the intended to purchase LYNX products.
Substance abuse among women while pregnant is happening more frequently than it should. A good way to help educate young women about the danger of substance abuse while pregnant is to educate them while they are young. A program at high schools could be developed to show young women the effects of children that were born to a mother that abused drugs or alcohol. Also, a lesson on pregnancy, such as informing young women the importance of pre natal health care, and also the do’s and don’ts of pregnancy. Drug abuse is a major social and medical problem in the United States.
The media is a main source that projects the expectations of what a woman or man should be. In the media, women are portrayed as sex symbols and are considered beautiful if they have large busts, and a tiny waste. Makeup and cosmetics are supposed to make women prettier while raising children and having a career is rarely shown as a positive aspect of being a
Why students get easily pregnant? Introduction Results in this year’s survey about the age of people who get involved in sexual activities, HIV, and pregnancy are frightening. Imagine that at the age of 14-15 they get pregnant, worse, got infected by HIV virus. This study will give people the information of why students get easily pregnant. Background of the Study “Youth are interested in sex because of biological reasons, hormones.” Says Dr. Cynthia Waszak, an FHI(Family Health international) senior scientist who focuses on adolescent health.
Fashion advertising has the absolute power to define desired gender roles, female identity, and characteristics of upcoming generations of young girls. This advertising poses some harm to women as it reinforces stereotypical female roles of domesticity and therefore, associate self identity with consumerism. The very essence of advertising is to send the viewer a message. At the surface an advertisement may simply be sending the message to buy a product, but often more complex societal implications can be found in an ad. One major concern with advertising messages is the depiction of women and what this depiction implies have somehow created a “frame” for modern women to identify themselves.
A teenager mother is also at risk for anemia and high blood pressure and the risks are even higher for teens under 15. Teenagers also are at risk for sexually transmitted diseases such as chlamydia, syphilis, and gonorrhea. 19 million new cases are documented each year on sexually transmitted diseases. Of these cases, nine million affect young people between 15 and 24 (March of Dimes, 2009). Sexually transmitted diseases cause harm to the individuals and newborns involved.
America is a country of contradictions, particularly when it comes to body image. There are countless advertisements with beautiful, thin people plastered on every street corner, magazine page and TV commercial yet we have the 9th highest obesity rate in the world. The focus in recent media has been moving towards an overall healthier lifestyle, however it is no surprise that many teenage girls would rather take the easy way out and turn to crash diets and even develop eating disorders. Females, teenage girls especially, are influenced by the media and the image of “beauty” that it glorifies. In this paper we will discuss the history of beauty, America’s current definition of beauty and its impact on teenage girls and what can be done in the future to help teenage girls have a better body image.