Brazo 1. Is Cheddar’s an attractive investment? Did Brazos underpay, overpay or get it just right in their initial investment? The proposed LBO deal of Cheddar’s is an attractive investment for Brazos because it fits into Brazos’ “sweet spot”- a reasonable priced company with solid cash flow and good management. Cheddar’s had always been profitable through that it had ever closed a company-owned store and had shown steady increases in sales and customer counts over time.
Moreover, in the late 2007 the market was still growing up with variety kinds of energy beverage products. Weakness of the Dr Papper Snapple Group, Inc is advertising. The only one who has TV advertising from energy drink market is Red Bull. That sets them apart from others competitors. The energy beverage companies are targeting same group of people as Red Bull and it is hard to make significant increase in profit.
* Brita owns a R&D team which most companies cannot compare to. 2. What marketing assets has Clorox acquired in these years of vigorous growth, and what is the best use to which the assets can be deployed? Clorox has gained substantial market share in the filtered pitcher market over the years. Clorox also has a large marketing budget, an experienced research and development team and most importantly, brand recognition.
Google has the largest Market share in this industry and this helps them to improve the quality of their search results and targeted ads more quickly than their competitors. Potential Substitutes In 2008, the Internet has become the mode
My Recommendation: Whelan should manufacture Varex in Continental Europe. Supporting Arguments: • The price negotiations with the continental Europe partners has been done successfully and is likely to have a salubrious effect on net income. • The strategic objectives of the company are likely to be achieved by locating the manufacturing facility in Europe since Europe remains the largest market as well as the fastest market for the company's products and the market is growing faster than the US market. • A strong move to remove double taxation in the Europe. • Europe headquarters in Switzerland has $200 million in cash, which can gainfully be used to set up the manufacturing facility.
Sony have been able to introduce innovative products that customer didn’t really think they need, but that have become a huge success when adopted by the consumers. This has further contributed to Sony’s great customer loyalty. Since Sony operates in many different product categories and reach out to a lot of different customer segments, this contributes to them having a lot of competitors as well. Although remaining a force to be reckoned with within the electronics sector, they have lost their leadership position to some of their competitors. Companies like Apple, who are ranked 1st as the most valuable brand in the world, could become a direct competitor if they expand their product line.
This company has revenues in excess of 100 billion dollars. McKesson has its share of challenges in managing financials like most corporations. The pharmaceutical industry is a highly competitive industry among existing pharmaceutical companies. There is intense competition in all markets McKesson is involved in. The financial health of the company is very good and has good return on investments.
And other incentives such as their reputation of affordable prices will only strengthen their position further. The company holds the largest market share in the grocery market in the UK. Tesco's innovation such as the club cards and attitudes towards its workforce has made it very successful over the years. "The UK's largest retailer accounted for 30.7% of UK grocery sales in the 12 weeks to 28 December" (Just-Food, 2009). Tesco have also strengthened in its use of technology.
BSkyB achieved that objective earlier than expected, and that is one key reason why they have been able to enjoy consistent growth in revenues and profits, despite the recent economic downturn. As well as adding many new subscribers BSkyB has been able to increase the average amount spent by each subscribing household on its services. Pay-Tv subscribers have been persuaded to buy their Internet broadband from BSkyB; customers have upgraded to access HD and 3D; customer loyalty has been improved resulting in a lower percentage of subscribers leaving each year. BSkyB’s strategy has been focused on market penetration, where they have succeeded in increase their share in the subscription television market and product development via innovation leading to the highly successful Sky HD services. This organic growth strategy has resulted in impressive momentum despite a difficult external environment such as the pressure on household spending and advertising.
Case 4: Kanthal A Industry and its relevant characteristics Kanthal was a major producer and seller of electrical resistance heating elements. It was the largest out of six division in the Kanthal-Hoganas group. It had over 10,000 customers worldwide with 95% of its sales attributed to exports. Competitive Environment Kanthal was made up of three divisions that were competing in the global market. Through the first division that supplied electrical appliances and heating systems it helped the company dominate 25% market share, making it a world leader in supplying heating alloys.