Qualitative and Quantitative Research Methods

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Quantitative data is data that is usually in the form of numerical or statistical data while qualitative data is a categorical measurement expressed not in the terms of numbers but rather by a means of a natural language description. One way to acquire quantitative data is surveys while participant and non participant observations , case studies and unstructured interviews to get qualitative data. If the researcher decides to use any of the quantitative research method , they should always consider the size, cost and the purpose of the research whereas with the qualitative, they should take into consideration how they would like to interact with the respondents may it be directly, them knowing that they are being researched on or indirectly, where they don't know and the researcher joins their daily activities pretending to be one of them. A common way of conducting qualitative research is by using a survey and they use usually involve filling in a questionnaire. An advantage of a survey is that you can get lots of data in a relatively short space of time and a disadvantage is that the responses may not always be specific. The most common form of qualitative research is face to face interview which is basically a meeting with someone to discuss various issues. Quantitative data is data that is usually in the form of numerical or statistical data while qualitative data is a categorical measurement expressed not in the terms of numbers but rather by a means of a natural language description. One way to acquire quantitative data is surveys while participant and non participant observations , case studies and unstructured interviews to get qualitative data. If the researcher decides to use any of the quantitative research method , they should always consider the size, cost and the purpose of the research whereas with the qualitative, they should take into

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