Shawn Corey Carter (born December 4, 1969),[2] known by his stage name Jay-Z (sometimes stylized as Jay Z, or JAY Z),[3][4][5] is an American rapper, record producer, and entrepreneur. He is one of the most financially successful hip-hop artists and entrepreneurs in America. In 2012, Forbes estimated Carter's net worth at nearly $500 million. [6][7] He is one of the world's best-selling artists of all time, having sold more than 75 million records, while receiving 17 Grammy Awards for his musical work, and numerous additional nominations. [8][9][10] Consistently ranked as one of the greatest rappers of all time, he was ranked number one by MTV in their list of The Greatest MCs of All-Time in 2006.
The Steelers are consistently among the top teams in merchandise sales ("Forbes.com", 2012). Particularly the player Troy Polamalu’s jersey sold the most ("Forbes.com", 2012). Among merchandise sales the team also has high revenue
4.3 Evaluation of Advertising Messages Used by Tag Heuer 500 TAG Heuer, the fourth of largest luxury and sport performance wrist watch brand in the world also produces other high-end and high-precision timepieces and owns Swiss Avant-Garde since 1860 (TAG Heuer, 2012). As one of the most popular and effective ways in advertising, celebrity endorsement brings the numerous benefits to the retailers and companies (Levine, 2003). From the statistics for 2006, there are two to three billion dollars spent on celebrity advertising in US (Darin, Lucreria and Nick, 2009). TAG actively uses celebrity endorsement. Due to the characteristics of watch and the support for the sports and racing cars, TAG does not only find movie stars but also famous athletes to do the endorsement of their advertising messages (Amos, Holmes and Strutton, 2008).
The album sales topped the 7 million mark at home and abroad. In 1982, Quincy and Michael collaborated to produce one of the greatest albums of all time, Thriller, that lifted Michael to superstar status. Thriller sold over 40 million copies and became the highest-selling album in history. Thriller changed Michael into a sex symbol and highlighted his amazing dance moves. He electrified 50 million viewers of the 1983 Motown 25 television special by singing and dancing to “Billie Jean.” This performance included many of Michael’s trademarks that stand to this day.
The commercial was a big hit, and Old Spice product sales were up 106% from the prior-year period. In Borchard's article, “Between a Hard Rock and Postmodernism”, he talks about the selling of an image or lifestyle as big business; something that is evident throughout western culture, particularly in the United States. Old Spice sells the image that only good looking men use their products. If you were to use anything else you, base of this logic, you would not be a “good looking man”. Old Spice becomes the Commodification of Desire .Commodification is defined as the transformation of a non-commodity(desire in this example) to a commodity, or to give a dollar value to an idea, identity or something that previously had no value attached to it.
The opportunity is attractive for Jim and his investors in the following ways: * American Printing Inc.’s business forms division has high market share and also high sales revenue. In 1983, it recorded sales worth $43 million which is approximately 35% of entire America's overall revenue. * The company is also the market leader in its Authentic Insurance Documents business which recorded $12.9 million sales in the same year which comprised 50% share of the entire market. * There was a positive projection for the sales in the year 1985-86 which was expected to grow by $800,000 to $1,600,000 due to certain changes in the policy language. * The company was insulated from shocks of the general industry.
Their producer, George Martin helped Brian Espstein push this group, dubbed the “Fab Four” toward international stardom by 1964. The Beetles were the first of the British Invasion of rock artists to the USA, and to date, the biggest sellers of British pop music. They toured for 3 years, and are thought to be the globe’s biggest influence on pop-rock music. They were also the most lucrative performers of all time. The Beetle-mania sensation lead the record sales up the charts, with over a billion sold in the UK, and today, have sold 177 million more records in the USA than any other
Gambling in the United States is against the Federal and state restrictions but it is the leading industry in this country by the amount of money involved and by the number of participants. I would assume that about ninety million American adults are gambling inconceivably large or greater amounts of fifty billion dollars annually. Gambling has its bad years but has more good years than bad years. So with all the good years more and more participants become involved allowing the gambling industry to continue to grow. Majority of the
By 2005 Mountain Man was generating over $50 million in revenue with over 520,000 barrels of Mountain Man Lager sold. However, Mountain Man has been facing serious challenges. Its revenue was encountering a 2% yearly decrease in 2005 as it faces fierce competition. Light beer is sweeping the beer market and gained 50.4% of volume sales in market share in 2005. Thus, the objective of Mountain man in this case study is to increase sales revenue by moving into the light beer market.
Their campaign turned out to be a huge success making the money spent more than worthwhile. In their plot to re-stake their claim as a prevalent player in men’s personal hygiene products, Old Spice has employed several big name actors and athletes alike to represent the brand moving forward. In doing so, they seem to have accomplished more than one goal in not only appealing to men, but women as well. It has been said that sex sells. Well if this is true, Old Spice sold in a monstrous way.