Understanding Panera Bread Company by using SWOT analysis Originally developed from Saint Louis Bread Company which was purchased by Au Bon Pain Company in 1993, Panera Bread has been recognized as tops among chain restaurants in the 2009 Sandleman & Associates Quick-Track® "Awards of Excellence” for the eight consecutive years (“company overview”, n.d., Company FAQs). That is the foreseen result of Panera Bread Company that has provided customers the distinctive blend of genuine artisan bread and a warm, comfortable atmosphere. Although Panera’s competitors are restaurants in the so-called fast-casual restaurant category such as Applebee’s Neighborhood Grill and Bar; Starbucks.ect, relatively increasing net income and total bakery-cafes opening at year end from 2000 are some of the outstanding evidences of Panera to be recognized as the nationwide leader in the specialty bread segment. Thus, this report will give you a better understanding of Panera Bread Company by using SWOT analysis and help us explore the key factors behind this success. STRENGTHS: 1.
Cross-Cultural Perspectives ETH/316: Ethics and Social Responsibility University of Phoenix Cross-Cultural Perspectives McDonald’s is the largest fast food chain restaurant in the world. Ray Kroc founded the franchise in 1955 in California. McDonald’s server millions of customers daily. The company pride itself on their tasty hamburgers and delicious french-fries. McDonald’s is also known for its quick service and its drive through.
A case study of Chipotle Mexican Grill Problem Identification Chipotle Mexican Grill (CMG) is an American restaurant chain founded in 1993, currently has more than 1000 locations throughout the United States, United Kingdom and Canada. The company is a New York Stock Exchange listing Corporation announced US$214 million in net income in 2011. Despite its success, Chipotle does have key problems that they have to face and deal with. If they would like to continue to use quality and sustainably sourced inputs as differentiators to justify a higher priced menu and keep their frequent customers, fighting competition could be the main challenge. The article told us that the competition is mainly from Taco Bell and Qdoba, especially a new menu called “ Cantina Bell” generated by Taco Bell, which offers very similar food like Chipotle, and the price is much lower.
The restaurant was opened as a means to raise funds to open a gourmet restaurant. Based on the success of the first restaurant, Ells opened 8 more Denver area Chipotle Restaurants by 1996. Mc Donald’s Inc. became a major investor in 1998. In 1999, Chipotle opened its first two restaurants outside of Colorado in Minneapolis, Minnesota and Columbus, Ohio. Mc Donald’s became the largest investor in Chipotle and when the company decided to concentrate on its core business, Mc Donald’s divested all
Chipotle Mexican Grill is a fast-growing chain of 1,500 restaurants, started in 1993 in Denver by Steve Ells. In its first decade, Chipotle created an entirely new concept – not fast food, and not casual dining but a mash-up known as “fast casual”. For the past decade, while the company has continued a rapid growth trajectory it has also tried to create a sustainable supply chain. There are 3 key factors for Chipotle to be known and successful. The first key factor is Culture.
Case Study Report Fresh Direct Fresh Direct / www.freshdirect.com / Online grocery BACKGROUND/HISTORY Fresh Direct is an online grocery store that offers delivery, pickup service and corporate services to select deliver zones. Fresh directs’ cofounder Joseph Fedele in 2001 launched the business. His prior experience in 1993 cofounded Fairway Uptown, the low prices on quality produce and meats made it a hit with the residents. He remained CEO until January of 2004 then Jason Ackerman cofounder remained CEO until September of 2004. Since then the CEO position has changed hands a few more times Richard Braddock took the CEO position over in 2008 stating “I chose to increase my involvement with the company because I love the business and I think it has great growth potential.” (Dess, G., Lumpkin, G. & Eisner, A.
The performance of SWOT will be used to analyze if Kudler Fine Foods has the resources and time to become an IPO and discuss any possible mergers/acquisition request to either expand or reduce assets. Kudler Fine Foods “Kudler Fine Foods is a local upscale specialty food store located in the San Diego metropolitan area. The company has three locations (La Jolla, Del Mar and Encinitas). Each store has approximately 8,000 square feet of retail space located in a fashionable shopping center. The stores are stocked with the very best domestic and imported foodstuffs and divided into the following departments: * Fresh Bakery and Pastries * Fresh Produce * Fresh Meat & Seafood * Condiments and Packaged Foods * Cheese's and Specialty Dairy Products” (Tatum, Harris, 2011) Strengths of going public with IPO The strengths of a company are very important when it comes to decided such a huge change like becoming an initial public offering (IPO).
Wendy's Chili: A costing conundrum David Thomas founded Wendy’s International, Inc., in Columbus, Ohio, in November 1969 as a fast-food outlet to provide bigger and better hamburgers within a short time to customers. Since then Wendy’s has grown rapidly. Wendy’s initial success comes from the founder’s strong belief that the combination of product differentiation, market segmentation, quality food, quick service, and reasonable prices would produce a successful company. Wendy’s most popular product is the “Old Fashioned” hamburger which is made from fresh beef and is squared in a unique shape so as to differentiate it from the others. In addition, Wendy’s targeted different continually growing segments of the hamburger market such as young adults and adults.
As a result, GB is committed in their approach in trying to encourage and promote a healthy lifestyle for the world and advocate the benefits of meatless eating to aid in sustaining the integrity of our world. POSITIONING STATEMENT Gardenburger’s veggie burger is for the health conscious consumers who are looking for healthier alternatives to meat. It is made from the finest natural ingredients and provides great-tasting flavor. The Gardenburger is dedicated to creating and promoting meatless and other healthy food items that is very flavorable. TARGET SEGMENT Target markets for consumers buying meat alternatives fall into three different groups: vegetarians, health modifiers, and cultural
Wendy’s Chili: A Costing Conundrum To: VP Operations From: Senior Manager – Operations Date: Oct 10th, 2011 Subject: Wendy’s Chilli Introduction Wendy’s International Inc. is a world leader in the quick-service restaurant industry, having thousands of stores across North America. However, intense competition in the industry has been increasing and “The company’s major competitors had substantially improved the quality of their products, service, and facilities, and they had been aggressively introducing new menu items” (Brownlee, 2005, p.6). As a result, the company is in need of clear and appropriate strategy to propel it over the next few years. This business report reviews Wendy’s history and current situation to arrive at a recommendation that the company may want to explore. It begins with a brief history of the company followed by the issue that is impeding its success.