Phono-Graphical Level Morphological Level Essay

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Phono-graphical level Morphological level Sound instrumenting. Graphon. Graphical means. Devoid of denotational or connotational meaning a phoneme has a strong associative and sound-instrumenting power. Well-known are numerous cases of onomatopoeia - the use of words whose sounds imitate those of the signified object or action, such as "hiss", "grumble", "sizzle" and many more. Imitating the sounds of nature, man, inanimate objects, and the acoustic form of the word foregrounds the latter, inevitably emphasizing its meaning too. Thus the phonemic structure of the word proves to be important for the creation of expressive and emotive connotations. A message, containing an onomatopoeic word is not limited to transmitting the logical information only, but also supplies the vivid portrayal of the situation described. Poetry abounds in some specific types of sound-instrumenting, the leading role belonging to alliteration-the repetition of consonants, usually in the beginning ot words, and assonance-the repetition of similar vowels, usually in stressed syllables. They both may produce the effect of euphony (a sense of ease and comfort in pronouncing or hearing) or cacophony (a sense of strain and discomfort in pronouncing or hearing). To create additional information in a prose discourse sound-instrumenting is seldom used. In contemporary advertising, mass media and, above all, creative prose sound is foregrounded mainly through the change of its accepted graphical representation. This intentional violation of the graphical shape of a word (or word combination) used to reflect its authentic pronunciation is called graphon. Graphon proved to be an effective means of supplying information about the speaker's origin, social and educational background, physical or emotional condition, etc. Reader obtains not only the vivid image and the social, cultural,

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