PEST ANALYSIS PEST analysis is a scan of the external macro-environment in which the company’s operation can be expressed in terms of the following factors: • Political • Economic • Social • Technological The acronym PEST (or sometimes rearranged as "STEP") is used to describe a framework for the analysis of these macro environmental factors. A PEST analysis fits into an overall environmental scan and described in sequence. Political Factors Political factors include government
PEST ANALYSIS OF ZUMO JUICE BAR AND FRANCHISES Introduction This Pest Analysis was undertaken to determine what forces in the macro environment may have an impact on the Zumo Juice Bars. Contents 1. Political. 2. Economical. 3. Socio-Cultural. 4. Technological. 2 1. Political 1.1 Food Standards Agency New legislation is being adopted in October 2009 from the UK Food Standards Agency review of Nutritional labelling. This could have huge cost implication on packaging information
Introduction Pest analysis is a simple tool which is important and being used to help understand the “Political, Economical, Socio-Cultural and Technological” environment you operate in. PEST is being used by business leaders across the world to have a vision of the future business. It also describes the framework of the analysis of the macro-environmental factors used in which a business operates. It is also used to analyse the strategic management. Strategic management is comprises of competitive
Name: In preparing to complete the PEST analysis, Cohen’s Chapter 11, You Can’t Predict the Future, But You Can Create It, could be helpful in developing insights. In addition to reading the Cohen text, use the KU Library or an Internet search engine to locate articles/sites/etc. that explain what a PEST analysis is and why an organization should use one. 1. Using APA citations to support your statements, explain what a PEST table is and why it is important to an organization (1-2 paragraphs)
http://eprints.whiterose.ac.uk/ This is an author produced version of a paper published in ECRM 2007. White Rose Research Online URL for this paper: http://eprints.whiterose.ac.uk/78787 Published paper Peng, G.C.A. and Nunes, M.B. (2007) Using PEST Analysis as a Tool for Refining and Focusing Contexts for Information Systems Research. In: ECRM 2007. 6th European Conference on Research Methodology for Business and Management Studies, 9th - 10th July 2007, Lisbon, Portugal. Academics Conference International
Factors affecting the Automotive Industry (PEST Analysis) 1. Political Laws and government regulations have affected this industry since the 1960s. Almost all of the regulations come from consumers increasing concerns for the environment and the concern for safer automobiles. In the next few years, China is saying that they are going to be investing billions of dollars into Hybrid technology (Barboza, 2010). GM had awareness about this technology benefit and had started researching hybrid
Task 3B What is a PESTLE Analysis? PESTLE analysis stands for "Political, Economic, Social, Technological, Legislative and Environment analysis" and describes a framework of macro-environmental factors used in the environmental scanning component of strategic management. PESTLE analysis is a useful tool for understanding the industry situation as a whole, and is often used in conjunction with a SWOT analysis to assess the situation of an individual business. It is very important that an organization
818 77 40 Book chapters for lectures Lecture 1 – Strategy: Science or art? 1 – Strategic direc>on 2 – Analysis of the environment 2 – Firm analysis 3 – Crossing environmental with firm analysis 3 – Business level strategy 4 – Interna>onal strategy 4 – Corporate level strategy 5 -‐ Strategy methods
ASSIGNMENT ON P.E.S.T ANALYSIS OF [pic] TOBACCO INDUSTRY Course: PRINCIPLE OF MARKETING Industry The industry chose for the P.E.S.T Analysis is Tobacco industry of Pakistan. 5% of the total land of Pakistan cultivated for Tobacco. Southern Punjab and Khyber-pakhtoon-khwa are the province which Produce Tobacco. The tobacco industry immediately starts working after the independence in 1947. P.E.S.T Analysis P.E.S.T is Political, Economical
PEST Analysis Internal Environment Reference Material Cartwright R., 2001, Mastering The Business Environment, PALGRAVE, Creative Print & Design (Wales), Ebbw Vale, Great Britain [chapters 4 Political Analysis & 10 Legal Analysis] Brooks I., Weatherston J. 2000, The Business Environment, Challenges and Changes, Pearson Education Limited, Great Britain The Internal Environment The internal environment is the context of business environment within a business organization