In 2002, Smucker’s acquired brands Jif and Crisco from P&G in exchange for $786 million stock swap. In 2004 it acquired International Multifoods with Pillsbury and Hungry Jack brands for $840 million. This trend accelerated with acquisitions of White Lily Foods in 2006, Eagle Family Foods in 2007, Knott’s Berry Farm jams, jellies and preserves in 2008. Also, in the same year the company made its largest acquisition when it purchased Folgers coffee from P&G for $3.7 billion. II.
It manufactures manufacture or use contract manufacturers, market and sell a variety of salty, convenient, sweet and grain-based snacks, carbonated and non-carbonated beverages, and foods. It is organized in three business units: • PepsiCo Americas Foods, • PepsiCo Americas Beverages, and • PepsiCo International. The Americas’ divisions operate in the United States and Canada. The international divisions operate in approximately 200 countries, with the largest operations in Mexico and
The brand has been owned by several different companies over the years and was recently purchased by the Cadbury Schweppes Company from Procter and Gamble Corporation. Hawaiian Punch joined the Dr. Pepper-Seven UP Inc. bottling network, which is the third largest carbonated soft drink bottler in the United States. This allowed the brand to be distributed in the soft drink aisle of the supermarket. The brand is unique in that it is sold in two different sections of the supermarket: the juice aisle as well as the carbonated soft drink aisle. II.
In 1965 PepsiCo Inc was formed when beverage giant Pepsi cola and snack food icon Frito-lay agreed to a merger. In the years after, leading up to 1996 the company pursued a growth strategy through acquisitions of businesses in the snack food, beverage and fast food industry, which they believed had potential benefits in cost sharing and skills transfer. Companies acquired during this period included KFC, Pizza Hut, Taco Bell, Mug root beer, 7UP, sun chips, etc. However, by 1996 it became apparent theses potential benefits were difficult to accomplish and in 1997 the company underwent a major portfolio restructuring which spun off the company’s restaurants as publicly traded companies. This portfolio restructuring initiative was geared to acquire powerful and emerging brands which would bolster PepsiCo’s profits and dominance within the market.
The company opened the first Sam’s club in 1983 to serve small businesses and first Wal-Mart Super Center opened in 1988 to combine a supermarket with general merchandise. By 1990, the company was number one national retailer. In 1991, Wal-Mart went global and opened a Sam’ club store in Mexico. Wal-Mart set up international division in 1993 and had strategic goals to expand its business and maintained its price leadership worldwide. By 1997, Wal-Mart became the largest private employer in the world.
HISTORY OF COCA COLA A transnational corporation (TNC) is a large business organisation that has a home base in one country, and operates partially owned or wholly owned businesses in other countries. Some TNC companies include Coca- Cola, Toyota, McDonalds, Nike and Vodafone. Coca- Cola is the number one manufacturer of soft drinks in the world. Coca-Cola is a carbonated soft drink sold in stores, restaurants, and vending machines in more than 200 countries. It was invented in the late 19th century by John Pemberton, but was bought out by businessman Asa Griggs Candler, and at the beginning it was originally intended as a patent medicine.
The PepsiCo Company stated in 1965 when founder Donald Kendall, president of Pepsi-Cola and Heman W. Lay, chairman of Frito-Lay merged the companies together. Founder Caleb Bradham, a pharmacist from North Carolina started the Pepsi-Cola brand in the late 1890s. He would sale his cola out of his drugstores, a formula that he created on his own. “Brad’s drink was made of carbonated water, sugar, vanilla, rare oils, pepsin and cola nuts. The company renamed its name in 1898 and trademarked itself on June 16th, 1903.
Comparative Analysis Coca-Cola /Pepsi Chapter 2 A. Coca-Cola Company’s primary line of business is a beverage company. They own or license a variety of more than 500 nonalcoholic beverage brands including sparkling beverages, waters, juices, juice drinks, teas, coffees, and energy and sports drinks. PepsiCo, Inc.’s financial statements indicate they are a food and beverage company selling a variety of snacks, carbonated and non-carbonated beverages, dairy products and other foods. B. Coca-Cola has the dominant position in beverage sales. Coca-Cola’s net operating revenues for 2011 were $46,542 million comprised primarily of beverage sales.
THE COCA-COLA COMPANY- CARBONATED ETHICS History The Coca-Cola Company is the world’s largest beverage company. Along with Coke, recognized as the world’s most valuable brand, the Company’s portfolio includes twelve other billion dollar brands, including Diet Coke, Fanta, Sprite, Coca-Cola Zero, Vitamin Water, and PowerAde. Globally, they are the No. 1 provider of sparkling beverages, juices and juice drinks and ready to drink teas. Through the world’s largest beverage distribution system, consumers in more than 200 countries enjoy the Company’s beverages.
CHANNEL MANGEMENT OF PEPSICO INTRODUCTION PepsiCo Inc. is an American multinational food and beverage corporation headquartered in New York, United States. The interest of company lies in manufacturing, marketing and distribution of grain-based snack foods, beverages, and other products. PepsiCo is a SIC 2080 (beverage) company. PepsiCo was the first company to stamp expiration dates, starting in March 1994. As of January 2012, 22 of PepsiCo's product lines generated retail sales of more than $1 billion each, and the company's products were distributed across more than 200 countries, resulting in annual net revenues of $43.3 billion.