Pepsi-Cola Strategic and Initiatives

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Pepsi-Cola Strategic and Initiatives PepsiCo has embarked on series of strategic investment and productivity initiatives to deliver top-tier, sustainable long-term growth for its shareholders. The company has over the years committed to an integrated food and beverage portfolio through a one-company platform. Our team will review the strategies of PepsiCo as the organization dedicate and redirect its resources to achieve positive outcome and achieve a greater percentage of the market share. This paper will outline PepsiCo’s goals, the actions needed to achieve those goals and all of the other critical elements used by the organization in its quest. The paper will cover areas such as cost, strategies, sales and the overall effect on the organization’s bottom line. Strategic planning is an organizational management activity that is used to set priorities, focus energy and resources, strengthen operations, ensure that employees and other stakeholders are working toward common goals, establish agreement around intended outcomes or results, and assess and adjust the organization's direction in response to a changing environment. (Rohm, 2012) Strategic planning initiative for your organization and identify an initiative discussed in the organization’s annual report Pepsi-Co strategic plan involves the identification of potential investment opportunities with other companies in the beverage industry. In the 2012 Annual Financial report, Pepsi-Co projects that “China will become the world’s largest beverage market by 2015” (Pep Annual report, 2012) and to meet this potential market Pepsi-Co has created an alliance with Tingyi Holding Corp beverage company. Pepsi-Co alliance with a Chinese beverage company allows a competitive edge in Chinas beverage industry. This endeavor does have its risk and Pepsi-Co has identified this as a calculated risk in favor

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