Panera Bread is a company with distinctive and effective concept and strategy which has given them a competitive advantage over its competitors in the submarket industry. Panera Bread’s strategy includes providing specialty bakery and café experience to urban workers and suburban dwellers. They specialize in fresh baked bread that made with quality and detail, made to order sandwiches, custom roasted coffees and other café beverage. Panera Bread has unique style to its menu, café design, inviting ambience with the decoration of its café locations. Panera offers their customers the chance to come in the café to order breakfast, lunch, daytime and the “chill out”- time between the breakfast and lunch and between lunch and dinner.
Identification of Business Model Since the existence of Panera Bread, the market for bakery-café is substantially growing, mainly because it is a “niche” market, and companies within this market have been enjoying high revenues and profits for a long time. What people in the US needed, was a fast-casual restaurant service with high quality food offered at a reasonable price. This is the sweet spot Panera Bread took eliminating McDonald’s, Subway, Wendy’s and other chains as direct competitors. It’s success lies in the business model it has, meaning that Panera Bread serving its existing and potential customers high quality food as artisan bread, sandwiches, soups and coffees at a very reasonable price, thus experiencing high growth in the past decade, more precisely having 1325 Panera Bread stores across the US and Canada. Such rapid growth is mainly achieved through franchising which will be discussed critically later in this paper.
Therefore, I believe that starting up a bakery would be a good business. The products we will be offering in the bakery would be pastries such as cookies, brownies, muffins, cupcakes, and many more. As the owner of the bakery, I will have many responsibilities. These responsibilities include developing the bakery, marketing, public relations, advertising and promotion, inventory management, bookkeeping, and human resources. I would also need other people to help me out with the business.
The ingredient prices are high because she sells higher end breads that cost more, and the labor costs are high due to hand production techniques, and possible increase of debt would be due to whether or not she expanded and bought another location. 6.) The characteristics of the industry that the company is in is its highly competitive , but over time these low cost breads are being made by machines instead of by hand so the products are cheaper and more bread is made over a span of time. 7.) The firm’s strategy for differentiation that enables them to compete within the context of their industry is making breads all from scratch and by hand.
Quick-service restaurants are highly competitive. Strategy and strategic vision must be fully employed to overcome an already crowded market. The utilization and study of value discipline, generic strategy and grand strategy must be examined more closely. Strategies First Slice Bread Kitchen will examine value disciple, generic strategy, and a grand strategy to find the best fit in each category. There are “…three value disciplines: operational excellence, customer intimacy, or product leadership” (Pearce & Robinson.
Opportunities Compounded with the fact that their dips are sold adjacent to the chip section in supermarkets, the increase in demand for these goods allows for more opportunity for growth in the Mexican food category to compete with already established producers in the market with jalapeno and salsa dips. The company also has an enormous net sales of $3 Billion, and lending their name to enhance their dip industry could be effective by
7. There are EIGHT (8) pages in this Assignment including the cover page Assignment Case Study - Krispy Kreme “Krispy Kreme is about yesterday, today, and tomorrow,” says the Krispy Kreme Web site. In addition, the company promises to “create magic moments” for its customers. The wonderful aroma of baking, the sweet taste of hot doughnuts, and the nostalgic ambiance of Krispy Kreme stores all evoke the past, allow customers to savor the present, and send them off refreshed for the future. Perhaps that is why Krispy Kreme has so many loyal fans.
Case Analysis Form Participant Name | Muhammad Ateeb Ansari | Case Title | Iggy’s Bread of the World | Key Facts | * Bread making Company that was build on Dream and passion of Igor and Ludmilla * Healthy ethical culture towards its employee and customers was the golden rule behind Iggy’s quality * Deep connection of employees toward its manufactured goods, made Iggy’s bread exceptionally popular * Annual Gross sale upto $6 million * Upon expansion in capacity they needed someone to look after this business and look after day to day operations and decisions * McRae was hired as a strategic consultant and then given a full position as COO on recommendation of Ludmilla * Employees were not comfortable with the new management team * Founders, Nikola ad Menezes were not at ease with McRae either * McRae kept on taking decisions without consulting with Igor or Ludmilla * Mathew and Diane hired another Top manager and Ludmilla had it with McRae. * Matthew McRae presented his resignation letter and next day withdrew it | Key Players | 1. Cofounders – Igor and Ludmilla Luft (Mrs Igor) 2. COO - Matthew McRae 3. Igor Younger brother - Nikola bread enthusiast and General Manager 4.
Bread Bread plays an important role in our life. Over the centuries it has traveled and evolved, reflecting both the unity and diversity of human culture, and the ability of people to adapt to their environment. What kind of bread people make depends on what kind of grain is available, and that often depends on local climate and geography. Though bread is important part of our life we must carefully select the type of bread that we consume. The healthiest breads are the dense chewy types made from 100 percent stone ground whole wheat or whole grain flours.
Sainsbury’s also aim to fulfil there responsibilities to the communities and environments in which we operate. Sainsbury's stands for great products at fair prices. The Group continually improves and develops its product ranges and is committed to giving customers an ever improving shopping experience. A large Sainsbury's Supermarket offers around 30,000 products - 50% of these are Sainsbury's own brand including fresh produce. In addition to a wide range of quality food and grocery products, many stores offer a range of complimentary non-food products & services.