Outline And Evaluate The Multi-Store Model

436 Words2 Pages
Outline and evaluate the multi-store model of memory (12 marks) Atkinson and Shiffrin (1968) developed the multi-store model of memory to describe how the whole memory is structured. Incoming information enters a sensory memory for a brief period of time. A tiny fraction of it is then transmitted to the short term memory where it can be held and influenced. A little of that information is then transferred to the long term memory for more permanent storage. Sensory memory is the memory stores of all the info that your senses take in, it is held long enough for us to pay attention to it, if wanted, and then initially process it before it transfers to the short term memory. It is able to deal with different information from the senses-images, tastes, sounds, smells and feelings. Its storage duration depends on the type of data it receives. The capacity is quite large but unless attention is paid to the data it disappears very quickly. Short term memory allows us to hold onto information long enough to use it. It deals with new data from the sensory memory and old information retrieved from the long term memory. It has duration of 18 seconds but this can be longer if the information is rehearsed, this is usually done acoustically. The short term memory has a limited capacity so information is often lost when new data comes in, this can be reduced by ‘chunking’ information (grouping info together). Long term memory is a more permanent store; we retrieve past experiences and knowledge from it. The LTM stores semantic, episodic and procedural information, this is general knowledge and meanings, personal experiences and how to do things. Data is coded semantically and visually through meanings and images. Its capacity and duration are unlimited. Parts of this model have been proven true, such as the fact that the long term and short term memory are separate

More about Outline And Evaluate The Multi-Store Model

Open Document