(21), 44-51, (2000). [3] Marty Ludlum & Darrell Ford, Three Lessons From California’s Compassionate Use Act. Academy of Health Care Management Journal. 6(1), 69-76, (2010). [4] Jake Wright, A History of Cannabis, from 'Marijuana' to 'Dope'.
Truvada Case Write-Up Truvada, a Gilead product, is a combination pill composed of two of its antiviral drugs – Viread and Emtriva. It is used in HIV treatment as a nucleoside reverse transcriptase inhibitor. It has been launched in the US and is now plans to launch in France, Germany and Spain in an order and a manner that would maximize its commercial success. Gilead must position Truvada as a convenient once a day dosing drug with added benefits over its competitor drugs. This would include the results of the study 934.
: London : Whurr, 1993., Manchester College Library Catalogue, EBSCOhost, viewed 10 December 2012 'Encyclopedia of Psychology (Book)' Raymond J. Corsini, 1984, Science News, 126, 8, p. 114, Academic Search Premier, EBSCOhost, viewed 12 December 2012. Lakeman, R 2007, 'Humanizing Psychiatry and Mental Health Care: The Challenge of the Person-centred Approach', Journal Of Psychiatric & Mental Health Nursing, Academic Search Premier, EBSCOhost, viewed 12 December 2012. http://powerprinciple.wordpress.com/2011/05/12/3-ways-that-you-know-you-are-self-actualized/ Rogers, C 1951, Client-Centered Therapy, n.p. : Constable, 1951., Manchester College Library Catalogue, EBSCOhost, viewed 12 December 2012. Word count 2955 without referencing Assignment 1.1 person centred approaches to counselling 1.1 explain the main principles that underpin person-centred theory in relation to counselling * ------------------------------------------------- Hierarchy of Needs: Hierarchy of needs is a theory proposed by Abraham Maslow in his 1943, often portrayed in the shape of a pyramid and is commonly called a theory of Human Motivation. The
Baker D, Pryce G, Giovannoni G, Thompson AJ. The therapeutic potential of cannabis. Lancet Neurol 2003; 2: 291–98. Zajicek J, Fox P, Sanders H, on behalf of the UK MS Research Group. Cannabinoids for treatment of spasticity and other symptoms related to multiple sclerosis (CAMS study): multicentre randomised placebocontrolled trial.
findings from nhanes iii, 1988-1994. American Journal of Public Health. Retrieved from http://web.ebscohost.com/ehost/pdfviewer/pdfviewer?vid=2&hid=24&sid=fafae6b3-4df0-4dd1-8d3f-fb183568a44d@sessionmgr4 Hutchison F. Kent. (2004). Olanzapine attenuates cue-elicted craving for tobacco.
Bud Light Target Market Ana Carolina Rodrigues Bezerra 5/4/2011 TARGET MARKET DESCRIPTION BUD LIGHT, “the sure sign of a good time. Here we go!” A ccording to Anheuser-Busch/A-B (http://www.anheuser-busch.com/), Bud Light is sold all over the world, which means that the company must develop different marketing mixes to achieve its goals within each target market, in view of the fact that each region of the world has its cultural differences (including language) and particularities. Because I live in the U.S., I decided to analyze the American market, more specifically the market formed by some of the West and Southwest states that surround California, where I currently reside. SEGMENTING DIMENSIONS Behavioral Needs: some economic (economy of purchase); physiological (liquid – wants and drive); psychological (curiosity; imitation; self-expression and relaxing); Benefits sought: desire (for acceptance; affiliation; status; leisure; pleasure; self-satisfaction; identification; recognition; sociability; and fun); freedom (from stress; sadness; loss; anxiety; and pressure) Thoughts: Favorable attitude towards the product, which is considered to be sold at a reasonable price; to have a subtle and refreshing taste; and to convey the image of a fun time Rate of use: 2 – 4 times a week, especially on weekends Purchase relationship: positive and ongoing Brand familiarity: preference Kind of shopping: convenience Type of problem solving: routinized response Information required: low Geographic Region of the world, country: USA Region in country: some of the West and Southwest states (California, Nevada, Arizona, Oregon) Size of city: no city Demographic Income: $30,000 - $39,000 Sex: 60% male, 40% female Age: 21 - 30 Family size: no size Family life cycle: young single Occupation: technical; clerical sales; students Education: some college;
Marketing Plan: Nutri Coke Brendon Guth, Rhonda Kleese, Jeanne Viers, Jerry Warnock MKT/571 June 30, 2012 Karlene Swalley Table of Contents * Product Description…………………………………………………………….3 * Product Positioning…………………………………………………………….3 * Targeting………………………………………………………………………… * Market Needs…………………………………………………………………… * Market Potential and Growth……………………………………………………..6 * SWOT Analysis for Domestic and International Markets…………………… * Competition………………….……………………………………………………..7 * Provides Marketing Objectives and Strategy…………………………………13 * Pricing…………………………………………………………………………….14
Experiment F: Dehydration of Cyclohexanol to Cyclohexene March 18, 2013 OBJECTIVES * Gain familiarity of dehydration mechanism and refractive index * Synthesize cyclohexene through dehydration of cyclohexanol by using phosphoric acid as catalyst * Grow in familiarity in reading IR spectra and data BALACED CHEMICAL EQUATION FOR THE DEHYDRATION C6H12O + H3O4P C6H10 + H2O TABLE OF PROPERTIES AND EQUIVALENTS NameCASChemical FormulaStructure | FW (g/mole) | BP/MP (° C) | Density (g/mL) | Refractive index | Molar amounts added (mol/L) | Limiting reagent | Hazards | Cyclohexanol108-93-0C6H12O | 100.16 | 161.125.15 | 0.96 | n20/D 1.465 | | Yes | Results in skin, respiratory tract and eye irritation; hazardous if swallowed |
But before asking those questions, we ourselves must find out the reason for adverting and the mass production of this plant. In this presentation entitled,” PUFF PUFF TO DIE” my group had dissected Gene Borio’s TOBACCO TIMELINE copyrighted 1993-1998, Borio with the sources of Larry Breed works entitled This Smoking World (1927), Richard Kluger’s monumental The American Tobacco Story, Cortis’s A History of Smoking (1931). Elizabeth Whelan’s A Smoking Gun, Susan Wagner’s Cigarette Country (1971) and Bill Drake’s The European Experience With Native American Tobacco. Borio had constructed this timeline to make present of the tobacco plant in early times to present times, the multi culture usages of tobacco, and chains of events that lead to early and present day anti-smoking campaigns. My group will share some hard points of information from
abm university college| DEBORA KELEBOGILE TLHOWE| BA(HONS)TOURISM MANAGEMNT| | STRATEGIC MANAGEMENTDUE DATE:17/12/2012| | THE STUDY OF STARBUCK COFFEE COMPANY IN UNITED KINGDOM| TABLE OF CONTENTS 1. INTRODUCTION BACKGROUND OF STARBUCK............................................................................................................2 TASK A 2.0 MACRO-ENVIRONMENT (PESTEL ANALYSIS) OF STARBUCK IN UK………………………………………….2 2.1.1 POLITICAL………………………………………………………………………………………………………………………………..2 2.1.2 ECONOMIC....................................................................................................................................2-3 2.1.3 SOCIAL..........................................................................................................................................3 2.1.4 TECHNOLOGICAL...........................................................................................................................3 2.2 ENVIRONMENT……………………………………………………………………………………………………………………….....3 2.2.1LEGAL………………………………………………………………………………………………………………………………………3 2.2.2SUMMARY OF STARBUCK PESTEL ANALYSIS…………………………………………………………………………….3-5 3. ANALYSING OF STARBUCK IN UK……………………………………………………………………………………………3-5 3.1.1OPPORTUNITIES AND THREATS………………………………………………………………………………………………..5 3.1.2CRITICAL SUCCESS FACTORS (CSF)……………………………………………………………………………………………5-6 TASK B 4.STRATEGIC CAPABILITY OF STARBUCK IN UK……………………………………………………………………………6-7 4.1.1VALUE CHAIN………………………………………………………………………………………………………………………….7-8 4.1.2 STRENGTHS AND WEAKNESS…………………………………………………………………………………………………8 5.0 SUMMARIZE………………………………………………………………………………………………………………………………...8 6.0 RECOMMENDATIONS…………………………………………………………………………………………………………………..8-9 TASK C 7.0 STRATEGIC FIT 1. INTRODUCTION 2. BACKGROUND OF STARBUCK COFFEE COMPANY IN UK The assignment is to provide a strategic analysis of