Impala Athletics – Business Simulation Game JHT2 Strategic Management, Task 1 January 27, 2015 Introduction 3 A. Artifacts 3 B. Company Strategy 7 B1. Effectiveness 10 C. Competitor 13 C1. Next Moves 16 D. Sustainability 16 E. Strategies 17 F. Value Chain Analysis 21 G. Important Issues 23 References 27 Introduction: Impala Athletics is an athletic footwear company was founded 10 years ago. The company sells over 5 million pairs of athletic shoes annually in several geographic markets that include North America, Europe-Africa, Asia-Pacific, and Latin America.
The company is also strengthening the quality, extent, and depth of leadership on all levels of the organization to make a more real-time, demand-driven and future-focused business (Procter & Gamble, 2011). P & G has good strategies and strong leadership
Cross Cultural Perspectives ETH/316 Levi Strauss and Company is a globally recognized company. They are one the nation’s largest apparel makers and as well as one of the largest in the world. Based out of San Francisco, California, Levi Strauss has buys and operates in over 100 nations. Besides the United States, the company gains almost half of their annual net income from sales outside of the country. Many companies who are in the international market are faced with ethical and moral challenges due to dealing with cultural differences..
The largest companies are Shaw Industries, Mohawk Industries and Beaulieu of America; Shaw is currently the worldwide leader in sales. Shaw consumes 22% of the market alone, while Mohawk lags slightly behind at 17%. Some competitors have an advantage by selling their products directly to retailers to cut costs, while others sell through floorcovering wholesalers. Several manufacturers sell other floor coverings other than carpeting,
Throughout the course of twenty-six years Air Jordans has over 100 different styles of shoes and color schemes and has dominated the sneaker market. “Nike's two-decades-long partnership with Jordan has certainly been a marketer's dream: Nike is Jordan. Jordan is Nike. The pairing turned the company into a cultural icon, while positioning Jordan as the primogenital pitchman” (Murcha). The buyers of the Air Jordan shoes can range anywhere from babies to as late 30's.
Staples' European operations consist of nearly 200 retail outlets, under the Staples name in the United Kingdom and Germany and under the name Office Centre in the Netherlands and Portugal. Office Depot, Inc. ranks as the second largest operator of office supplies superstores in the United States, trailing the industry leader Staples, Inc. The company operates about 870 retail stores in 44 states and the District of Columbia, offering a full range of office supplies and office furniture, business machines, computers, and computer software. Most of the stores
Dick’s Sporting Goods is rapidly growing and achieving things that many people thought would be impossible. This year alone, Dick's Sporting Goods has exceeded expectations with its third-quarter results and they have also pleased their shareholders with its plans to start paying dividends. Dick’s Sporting Goods now operates more than 450 shops across 42 states, along with 81 Golf Galaxy stores in 30 states and they do not plan to stop here. Dick's third-quarter net sales rose by 9.3% from the year-earlier, to almost $1.2 billion, with the help of additional sales from 19 newly opened stores. The company's gross margins went up by 126 basis points, to 29.7%, mainly because of better inventory management and a change in the product mix and selling and administration expenses range in at $274.4 million.
We sold over 1,495,000 bikes in year 7 than we did in year 6. This is a huge strength and positive year for the company. Because of the increase in sales it helps the entire company
Gatorade and Powerade have been on the market for many years. The Beverage Industry (2013) website shows Gatorade and Powerade as strong leaders in the sports-drink industry with annual sales totaling more than four billion dollars between the two companies. Additionally, Nike will have to attract customers in a market that has the highest level of brand recognition (Street and Smith’s Sports Group, 2013).
The Steelers are consistently among the top teams in merchandise sales ("Forbes.com", 2012). Particularly the player Troy Polamalu’s jersey sold the most ("Forbes.com", 2012). Among merchandise sales the team also has high revenue